Chief of Staff - Instant Alliance | Instant Technology | Growing Talent

Chief of Staff - Instant Alliance | Instant Technology | Growing Talent

Chief of Staff - Instant Alliance | Instant Technology | Growing Talent

Brightfield Group is the leading market intelligence research firm focused on analytics for the legal Cannabis and CBD industries, using a multi-source integrated methodology to give clients a uniquely holistic view of these industries; the breadth of their consumers, and the future growth of these categories.• Drove new revenue growth by selling Brightfield’s market intelligence, consumer insights, and custom services to prospective clients within the CPG, CBD, and cannabis sectors, 110% average to goal in 2020• Conducted effective product demos to potential clients through consultative selling, communicating product value based on needs and pain points of each lead with global prospects in US, Canada, Europe, and APAC• Generated new leads daily identifying senior stakeholders within marketing, strategy, and innovation departments at target prospects, strategically contacting each through different channels • Actively participated in weekly research meetings discussing emerging updates in the CBD and Cannabis industries, new trends, and analyzing updates within our data sets• Kept transparent and up to date pipelines by tracking and reporting all activity into HubSpot CRM• Collaborated with the Marketing team to drive organic business to our site via LinkedIn, Hubspot, Sales Navigator, and targeted email marketing

• Promoted to Business Development Manager within 9-months of start date holding a 135% average to goal.• Focused on new SMB and National/Franchise businesses within all markets of the U.S. and Canada through daily Lead Generation and completing the full sales process.• Successfully transitioned the Groupon+ sales organization from Salesforce Classic to Salesforce Lightning through group presentations and 1:1 training on creating reports, dashboards, and day-to-day lead/account management• Mentored and led 80+ new-hire representatives for the Groupon Onboarding program while exceeding performance as an individual contributor. • Facilitated weekly call listening sessions, 1:1 meetings, and cold-call war rooms with new-hire representatives to form weekly goals, measure progress, and discuss successes and shortcomings• Regularly designed and presented training to different teams on various sales-related topics including discovery calls, building rapport, and closing • Responsible for shadowing sales calls of inexperienced/under-performing representatives to coach and provide instant feedback

• 150% to goal average after graduating GOB training program (October 2017- December 2017) • Selected to pilot the Card Linked Offers platform (August 2017)

• Implemented promotional campaigns for Holiday specials, developing a highly-successful Facebook campaign reaching 2,500 consumers within a 10-mile radius• Developed marketing and sales metrics and presented to office management with detailed future projections on the patient count bi-weekly• Represented and networked the dental center at community events in Naperville and Aurora, IL• Made changes to website interface through Wix, creating a seamless user experience for patients requesting new appointments• Updated social media pages weekly with dental facts and promotions to increase the clinics brand awareness and patient count• Collaborated monthly with front-office staff to retrieve feedback regarding patient satisfaction and retention plans for patients, increasing daily appointments and patient base monthly by 5-10%