Gürkan Sinag Email & Phone Number

Istanbul, Turkey

Istanbul, Turkey

İstanbul

• Performed customer negotiations and built productive customer relationships• Interacted with Key Accounts to understand product requirements clearly• Proposed new ideas to improve sales and profitability• Analyzed and coordinated product related activities to meet or exceed customer needs• Assisted in new product developments and enhancements• Coordinated commercial, legal, logistics and other relevant teams during quotation preparation and contract negotiation• Liaised with other departments to ensure that a quality product is delivered to the customer according to or exceeding expectations• Accurate forecasting and maintaining an up to date pipeline at all times• Followed up the internal processes from order to dispatch by coordinating related teams to ensure delivery, commissioning and after sales support success• Prioritized and executed products requested from customers within deadlines• Scheduled team meetings to discuss about product issues and ideas• Assisted in risk assessment, management and mitigation activities• Provided a feedback to the process improvement of other departments• Conducted a competitor analysis, built and maintain process for competitor evaluation

Istanbul, Turkey

• Supervised strategic marketing team• Set up pricing strategy based on market conditions and company's profitability objective• Initiated and coordinated New Product Launch Process based on the market needs• Followed and monitored product costs closely and run cost reduction meetings across cross-functional teams• Coordinated marketing campaigns and applications with the marketing department• Drove execution of product strategies and tactics in the field through field visit and training of sales teams during national and local meetings• Coordinated the establishment of distributors’ online sales track program

Istanbul, Turkey

Product Management of Opet, Fuchs and Private Brand Lubricants • Responsible for price, promotions and PLCM of the product portfolio• Preparing short and long term product strategies & plans and communicating them with the sales department and distributors• Identification and implementation of trade marketing strategies & plans and conducting campaigns to increase sales• Tracking product range, price level and ongoing promotions of competitors and taking counter actions based on SWOT analysis & market needs• Following up of sales amount, contribution and gross margin • Executing the launch of new products which will increase the company efficiency and penetration in market• Processing new product development plans in coordination with other departments and finalizing them on time • Rigorously analyzing sales & market share data to ensure brand issues are understood and fully implemented• Designing Premium System for Retail Segment • Preparing POP / POS materials in coordination with Marketing Services department• Took an active role in two Six Sigma Projects called “Reduction of the Slow Mover Stocks” and “ Optimization of Product Label Design and Supply Process”• Training district managers and distributor sales representatives on product strategy

Istanbul, Turkey

Lubricants Business Unit*Conducted Customer Satisfaction Survey* Prepared promotion materials (POP & POS )* Implemented marketing activities to contribute brand image* Built perceptual map of Opet Brand* Hold periodic meetings with Retail Sales Managers to communicate marketing activities

Dallas/Fort Worth Area

AT&T U-Verse, AT&T Communication• Territory management, achieving target sales and profit margins• Training new sales representatives• Conducting interviews for candidates• Client management of leads for the AT&T U-Verse

Izmir, Turkey

Master Of Business Administration (Mba), Marketing

Activities and Societies: Member of American Marketing Association at UTA

Bachelor'S Degree, Faculty Of Economics And Administrative Sciences, International Relations

Activities and Societies: Radio Bilkent

High School