Sinan Biltekin Email & Phone Number

Hong Kong Sar

Dongguan, Guangdong, China

Wood products production lines export from China. Pallet, Pellet, OSB, plywood production lines , crushers and dryers.

Ankara, Turkey

Trade and Forwarding from Greater China to Globe.

Dongguan, Guangdong, China

OperationalP&L responsibility of full product portfolio globally. Give direction of production plans and prioritize. Define, develop, implement and own complete segment portfolio/ offering Manage and own full product lifecycle (on segment-led platforms and/or modules)NPD/module execution, incl. launch managementOngoing portfolio and product maintenanceProduct quality management/resolutionProcurement & SavingsResponsible for Launch strategy & Global Launch Plan and deploymentPeople Train new comers and global company people about company , global trends , strategies and future options . Establish and run customer-/segment-centric organization aligned with other segment organizations and Marketing/Sales Company structureManage operational interface between PMs and the rest of the GPS, Organization, Sales Companies, Marketing and Global OperationsDrive, inspire and lead GPM organization to develop innovative, segmented product platform offeringsSalesDrive global profitable segment growth, incl. PAC sold within segment – Autonomy and Digital Services TBD based on future Viper Strategy and Brand VPMonthly Portfolio performance reporting – key issues and actions Monthly Green Dot and Segment Results – NPD Launch Performance reporting – key issues and actionsMonthly Product Line Quality Performance – NPS, TFR, Market Score – key issues and actionsInnovationEnsure innovative offering and portfolio based on customer insights from Marketing and available technologies from Autonomy, Digital Services, and Technology

1/ Market analysis:- I 'm responsible for understanding the market incl. the relative positioning of the products with regard to the competitors.- I have to be the link between Market (Sales companies, dealers, customers) and R&D teams from Viper factory in order to give them all relative informations for corrective actions on existing and future products.- I have to make market surveys, analysing economical and technical documentation, organizing brainstorming meetings with representative dealers or internal people, participating to exhibition, visiting Nilfisk dealers … With a main goal, learn about news and especially new cleaning tendency.2/ Product definition and development:- I'm in charge to define “technical functionalities” of new desired product.- I have to present this potential new development to Top Management following our process development, named NPDP.- I drive the product development with the involved R&D team, presenting all technical, economical and sales aspects.- I organize frequent Product Review on technical documentation (Pro-E) and prototypes to check and control all functional/Technical aspects, as GPM is the “owner” of the ma-chine.- I plan and present all different Check Points (NPDP) to the relevant Steering Group.3/ Bring and support product:- I have to build all necessary documents in order to help Product/Marketing Department in Denmark and USA to create Product Launch Kit.- I'm in charge to BRING product to market and to support it during his life (optimization of the product, parts and accessories).- I frequently contact with Local Product Managers from each Sales company in order to train and help them on our products portfolio/pricing- I secure optimum sales and earnings on products in cooperation with sales by controlling positioning, price, sales figure, market trend…- I'm following quality issues and corrective actions with the help of Quality Managers.- Creating marketing materials for global use.

- Setting up service rules and procedures according to Turkish law and import policies from the beginning. To manage documentation and ongoing processes in service system.- Set up import system and procedures according to Turkish Law in the very beginning of Nilfisk Turkey.- To set up, follow up and manage warranty procedures.- To set up and manage both technically and financially a third party service network for Nilfisk Professional group of products. There are 43 third party services under contract nationwide.- To manage spare parts stock in warehouse and provide a high off the shelf availability rate. To follow up this rate monthly basis. Availability is currently around 85-89%. Sending monthly reports to sales team and GM.- Supply import licenses to sales team for new launched products on time.- To set up another service network for consumer products nationwide. We have 108 services under contract at the moment. Total 143 services exist nationwide including Professional Service Network.- Start up of direct service in Istanbul in 2007 with one technician. Got approval for the second technician in November 2009 after a profitable year.- Doing technical product management of whole products as we don’t have a senior product manager at the moment.

Algeria

Responsibilities and achievements: Job was mainly to set up 2 rolling mills in Annaba/Algeria. Cost of 1 rolling mill was around 10-12 million $, so totally 20-25M $ project. This was the first %100 foreign investment in Algeria.- To build up the whole system on time and run the factories.- Both financial and technical management responsibilities.- Managing of whole construction team(around 270 people)- Job done 2 months early and rolling mills are still running in Algeria.

There were truck tires and agricultural tires in my group of products which represents %70 of the total turnover of Pirelli TurkeyThe projection and targeting of sales previsions on tire size basis. •Following the market, determining new pricing policies when needed. To maintain a certain level of profitability. •Organizing Sell-in and Sell-out campaigns and following up the process. •Directing the production after projecting the sales amounts, assuring the necessary changes are made when needed short and long term strategic plans Import tires when needed and stock.Organizing sell-in and sell-out campaigns and assuring the ongoing process. Managing the Retreading Project and assuring relevant progress. •Planning actions if necessary, following the examination of the market by visiting the regional offices and dealers nationwide. •Making necessary analyses about the dealers, the market, and the competitors

B+, Electrical Engineering

Education record