Sinclair W. Email & Phone Number

Dallas, Tx, Us

Fort Worth, Texas, Us

Led production of video and various media projects, ensuring strategic alignment with marketing and communication efforts.Managed end-to-end media project lifecycle, from inception to delivery, meeting deadlines, budget constraints, and stakeholder expectations.Provided hands-on technical expertise in content creation, utilizing advanced equipment and software.Facilitated seamless communication and coordination between production and internal departments, translating business objectives into actionable strategies.Oversaw resource allocation, including budgets, production equipment, and personnel, while maintaining high production quality standards.Managed entire lifecycle of media production, from planning through post-production, ensuring quality and timely delivery.Developed and edited original content for Merit Street's Television Network and digital platforms, including newscasts, marketing campaigns, and advertisements.Prioritized and managed project requests, supervised budgeting, and maintained production schedules.Led and motivated in-house teams and contractors in a dynamic, creative environment.Implemented and maintained rigorous asset management protocols for media storage and retrieval.

Fort Worth, Texas, Us

Led the creation of original content for network TV broadcasts and digital platforms at Merit Street Media and Dr. Phil.Developed compelling stories for social and traditional media channels, ensuring alignment with brand objectives.Directed all aspects of video production, including shooting, editing, lighting, and sound, for on-air broadcasts and digital platforms.Collaborated with cross-functional teams to determine production needs and scope of projects.Produced platform-specific content, engaging diverse audiences with native social videos and network-level explainers.Utilized data analytics to inform content strategy and optimize audience engagement.Repurposed broadcast video and scripts for digital formats, enhancing content reach.Implemented SEO and social media strategies to expand audience engagement.Co-created style guides and best practices to maintain brand consistency.Managed timelines, ensuring timely delivery of high-quality content.

Dallas, Texas, Us

Conceived, developed, and produced innovative and compelling stories to share on social and traditional media channelsCreated professional videos that inspired and engaged audiences and promoted the work of the districtPerformed all aspects of video production, including videotaping, editing, lighting, sound, field and studio production, writing, storyboarding, scheduling, scouting and reserving locales for shooting, pre and post production, etc.Met with various departments to discuss and determine production needs and scope of projects and serve as liaison between departments and production staffLed the discovery process and collaborated closely with staff to determine key messaging across multiple platformsDeveloped and researched content, for diverse target audiencesWorked cross functionally to offer media production support for all areas of Communication Services including public service announcements, news packages, promotional videos, video news releases, etc.Developed and provided new opportunities for students to participate in broadcast and web-based projectsDirected and coached district leadership team members, community partners, students, staff, and on-air talent to achieve quality finished recordings and productionsTrained and educated others on the video production process with professionalism, patience and excellent customer serviceManaged timelines and meet multiple deadlines

Argyle, Texas, Us

Manages a team of six to develop original content and increase awareness fora direct marketing brand specializing in health and wellness products.• Works with marketing leadership to concept, produce, and deliver videofor numerous product launch promotions, marketing campaigns, andsalesforce recruiting efforts.• Established strong relationships with Sales, IT, and R&D to createeffective short- and long-form content for use in internalcommunications, ambassador toolkits, and training videos.• Improved quality by developing scalable, sustainable marketing assets,creating brand standards, and upgrading equipment.

Irving, Tx, Us

Responsible for the creative direction of 75 national and local brandmarketing campaigns that met goals for client renewals and new business.Drastically improved quality of commercials and created new demand forproduction services outside of station advertising.• Produced a range of commercials monthly 12-20 • Collaborated with clients to develop and deliver five 30-minute paidprogramming segments resulting $56K in annual revenue and $40K inproduction charges.• Increased production efficiency by implementing an online ticketingsystem to ensure correct content, on-time delivery, and accurate billing.• Produced promotional campaigns for individual anchors and reporters.• Created sizzle reels, PSAs, and behind-the-scenes vignettes.

Concepted and produced a catalog of original marketing andcommunications content for a start-up personal fitness gym. Drove brandawareness through websites, blogs, print, and social media campaigns.• Increased client volume from 5 to 25 within the first six months.• Created, curated, and managed all published content and digital assets.

Austin, Tx, Us

Developed all video content for a non-profit serving Texas youth in fostercare. Delivered training resources, inspirational stories, and DFPS newsacross multiple channels. Led production, design, and content development.• Produced video and content for website, blog, social media, newsletters,and grant compliance communications.• Collaborated with leadership to develop a comprehensive TNOYScommunications and a marketing plan to drive awareness.

Austin, Tx, Us

•Managed a four-person team dedicated to re-branding the Dean Of Students to change student perception• Scripted, shot, storyboarded and edited narrative shorts on campus regulations• Recruited personnel and secured equipment for video production