Sinead Gibbons

Sinead Gibbons Email and Phone Number

Founder | Marketing Lead @ Boston, MA, US
Boston, MA, US
Sinead Gibbons's Location
Greater Boston, United States, United States
Sinead Gibbons's Contact Details

Sinead Gibbons personal email

n/a
About Sinead Gibbons

Senior Marketing Professional with experience building brand plans & strategies, increasing brand awareness, and executing campaigns. Experience includes managing and executing advertising for a national healthcare brand including launching hundreds of multi-channel advertising campaigns supporting 50+ facilities. Responsibilities involve managing all elements of the end-to-end campaign process including project briefing, development of marketing and media plans, creative development and execution, trafficking of all assets, communication with client and media team, and media measurement and reporting. Also managed high profile sports sponsorships, including event management, on site activation and maximizing assets associated with sponsorship in order to drive consumer awareness and sales. Strong ability to manage multiple projects, work collaboratively and build positive relationships.

Sinead Gibbons's Current Company Details
Launch Day Media

Launch Day Media

Founder | Marketing Lead
Boston, MA, US
Sinead Gibbons Work Experience Details
  • Launch Day Media
    Founder | Marketing Lead
    Launch Day Media
    Boston, Ma, Us
  • Rice Mcvaney Communications
    Account Director
    Rice Mcvaney Communications Jan 2021 - Aug 2024
    Hingham, Ma, Us
    Management and execution of advertising activity for a national healthcare client, including the launch of hundreds of multi-channel advertising campaigns, supporting 50+ facilities. As an integral part of a small team, responsibilities involve managing all elements of the end-to-end campaign process including project briefing, development of marketing and media plans, creative development and execution, trafficking of all assets, communication with client and media team, and media measurement and reporting.
  • Rice Mcvaney Communications
    Project Manager
    Rice Mcvaney Communications Apr 2019 - Dec 2020
    Hingham, Ma, Us
    Project management of a national multi-site re-branding campaign including interior and exterior signage of dozens of healthcare facilities. Managed vendors, creative teams and facilitated the approval process with the client to ensure projects were completed to the highest brand standards, on time and within budget.
  • Castle Brands Inc.
    Brand Director - Gosling'S Bermuda Rums
    Castle Brands Inc. Mar 2008 - Jul 2015
    Pearl River, New York, Us
    Implemented Gosling's Bermuda Rums US marketing strategy through advertising, key sports sponsorships (Red Sox, Patriots, Deutsche Bank Championship), digital marketing, event management, point of sale creation and seasonal brand campaigns. Closely collaborated with sales team to understand market needs.
  • Castle Brands Inc.
    Brand Manager - Gosling'S Bermuda Rums
    Castle Brands Inc. Mar 2005 - Mar 2008
    Pearl River, New York, Us
    Increased distribution and consumer awareness through management of wholesale pricing and programming, promotional activities, incentive programs, sports sponsorships, consumer sweepstakes, trade shows and point of sale material.
  • Marie Brizard Wine & Spirits Group
    Northeast District Manager
    Marie Brizard Wine & Spirits Group Jan 2002 - Feb 2005
    Fr
    Conducted regular market visits to generate new distribution, sales and training of key distributor personnel. Pricing and programming support of North East Wholesalers in 6 states. Managed the execution of marketing programs to meet regional sales objectives.
  • Marie Brizard Wine & Spirits Group
    Brand Ambassador
    Marie Brizard Wine & Spirits Group Oct 2000 - Dec 2001
    Fr
    Hired in Ireland to represent an Irish Liqueur brand in the U.S. market. Focused on distributor management and increasing brand awareness in NY, NJ, RI, MA, and NH.

Sinead Gibbons Skills

Trade Marketing Key Account Management Beer Alcoholic Beverages Beverage Industry Marketing Strategy Brand Management Market Planning Marketing Management Brand Development Wine Tasting Wine Fmcg Customer Insight Shopper Marketing Wine And Spirits Industry Sales Management Marketing Event Management

Sinead Gibbons Education Details

  • University College Dublin
    University College Dublin
    Marketing Management
  • University College Cork
    University College Cork
    Food Business
  • Digital Marketing Institute
    Digital Marketing Institute
    Digital Marketing

Frequently Asked Questions about Sinead Gibbons

What company does Sinead Gibbons work for?

Sinead Gibbons works for Launch Day Media

What is Sinead Gibbons's role at the current company?

Sinead Gibbons's current role is Founder | Marketing Lead.

What is Sinead Gibbons's email address?

Sinead Gibbons's email address is sg****@****inc.com

What schools did Sinead Gibbons attend?

Sinead Gibbons attended University College Dublin, University College Cork, Digital Marketing Institute.

What skills is Sinead Gibbons known for?

Sinead Gibbons has skills like Trade Marketing, Key Account Management, Beer, Alcoholic Beverages, Beverage Industry, Marketing Strategy, Brand Management, Market Planning, Marketing Management, Brand Development, Wine Tasting, Wine.

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