Sinem Akman Email & Phone Number

Istanbul, Tr

-Managing, planning and optimizing digital strategy of various brands such as Schneider Electric Global, Spotify, Johnson&Johnson, Amazon, Emirates-Reaching users through different digital channels (Google Ads, META, Tiktok Ads, Twitter Ads, LinkedIn Ads, Snapchat Ads)-Analyzing digital campaign performances through Web and Mobile analytics and measurement tools (Google Analytics, Firebase, Adjust, TagManager, Insider.. etc.)-Planning and optimizing multiple campaign models (CPAS, Lead Gen, BLS, A/B testing) with different KPI objectives-Creating strategies to develop and grow in line with brands' KPI's-Analyzing user journey and improving UX to reach ideal LTV

-Management and optimize digital media campaigns of various ecom and lead-oriented brands such as Logo Yazılım, BKM Kitap, Flormar, Note Cosmetics etc.-Execution of Google Ads and META campaigns of various brands in line with their own goals and KPIs-Planning, executing and reporting in order to drive sales and increase brand consideration and managing campaigns for lead-gen-Analyze of website and marketing data through Analytics-Code setup and conversion tracking via GTM-Report data through DataStudio and Supermetrics -Provide recommendations for future marketing promotions-Communicate with the brand, briefing the team and management-Reach users through various marketing platforms (Criteo, RTB House, Adform etc.)

-Doing keyword research-Content writing in English (ASO) -Translate the content into various languages for the mobile applications for Android and iOS platforms-Edit images in the applications with Adobe Photoshop apps, Canva-Take actions in shooting videos for Youtube account -Edit videos with Adobe Premiere-Manage Youtube and Instagram accounts-Website design through Canva and Wix (desktop, mobile)

Lisans Derecesi, Japanese Language And Literature

Activities and Societies: JKET-Japon Kültürü Etkileşim Topluluğu

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