Singeng Tong Email & Phone Number

Summary:Deep experience in marketing, branding and identity work.Strong commercial acumen in new business and supply acquisitons. Results oriented and commercially savvy.Interested in furthering commercial experience.Keen to provide service to help not-for-profit organisations using commerical experience gained.Open to work in social entrepreneural ventures - especially start-ups.Works History:Experience in Bacardi, privately owned global alcoholic beverage companyBacardi Martini Asia Pacific Ltd (13 years):Regional Marketing Director5 years (2005-2010)Fucntional focus on marketing company's core global brands across Asia Pacific region, covering mainly China, India, SE Asia, Japan and AustaliaBusiness Development Director, Asia Pacific5 years (2001-2004)Focused on China, Thailand, Japan Created new business opportunities and open marketing segments in geographies assignedMarketing Director (China)3 years ( (1998- 2000)Integral in Set up of Marketing and Sales unit for China businessEmployment Experience Previous to Bacardi:Pepsi Cola InternationalA S Watson, subsidiary of Hutchision Whampoa, Hong KongMonetary Authority of Singapore/Ministry of EducationSpecialties: Creating and building brands, insightful trend spotting and future seeking solutions provider, strong negotiation skills and project management skills

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  National University Of Singapore

  Ba (Hons)