Siniša Bogdanović is the Academic Director of BA and MA in Design and 3D at University Algebra where he leads the curriculum development, resource management, and quality assurance of the study program. He is also a Associate Professor in Arts Field and a PhD holder in Graphic Design, with a focus on graphic product design and visual communications.With over 20 years of experience in higher education and design, he has successfully mentored and taught hundreds of students, conducted various research projects, and published several scientific papers. He has also founded his own design studio, collaborated with various companies and organizations, and participated in panel discussions and exhibitions. He is passionate about fostering a strong community between students and the industry, and advancing design education and innovation. He is a member of the Croatian Graphic Association.