I bridge the gap between nutrition science and the consumer. I can see the big picture and distil technical jargon into compelling marketing messages.I have managed healthcare professional and consumer nutrition and science marketing strategy for Danone, Unilever and Glanbia Nutritionals in Europe, Asia Pacific and Latin America. Leveraging my technical background as a Nutrition Scientist with a Master’s degree in Human Nutrition, I craft and communicate global nutrition campaigns for internal and external audiences. Most recently, I established the Medical Affairs team at Danone Early Life Nutrition Hong Kong office. Our team helped to shape the external pediatric nutrition environment and generated scientific content for consumer and health care professional marketing. Ultimately, we were recognized as a Medical Affairs best practice leader. Throughout my 10-year career at Danone, I developed and rolled out global programs about the importance of infant nutrition and raised the visibility of the research conducted at our world-class R&D facility in the Netherlands.Early in my career, I had the opportunity to establish the Nutrition function at Glanbia Ingredients and Glanbia Foods. At the time, Glanbia’s Nutrition function was nascent and I was given a blank sheet to raise their profile as an expert in nutrition. I established a health influencer network, identified opportunities to communicate new innovations and led the set-up of a consumer care line.I’m passionate about training, coaching and developing culturally diverse teams and creating an inclusive and empathetic culture that allows everyone to do their best work. I have had the opportunity to lead teams of up to 6. I embed coaching principles into my leadership style and practice what I preach by enrolling in continuous development training in coaching and cross-functional leadership.I’m fluent in Finnish, English and Swedish and can converse in French, German, Portuguese, Spanish and Dutch. I’ve recently embarked on intensive Mandarin Chinese language study and I am progressing rapidly to conversational fluency.To have a discussion about working together on your healthcare professional or consumer management and marketing strategy , please reach out to me on sirpajohannaseppanen@gmail.com. I am open to project, consulting or flexible opportunities.Specializations: healthcare professional; consumer management; marketing strategy; life sciences, science communication, nutrition scientist; marketing and communications
Sjs Consulting Ltd.
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DirectorSjs Consulting Ltd.Shanghai, China
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Nutrition Scientist | Medical Affairs And Marketing | Life Science CommunicationSeeking Project, Consulting Or Flexible Opportunities Aug 2021 - PresentHong Kong Sar
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Head Of Medical AffairsDanone Feb 2015 - Sep 2020Hong KongIn this role, I established the Medical Affairs team in Hong Kong, leading to recognition as a best practice leader from regional and global stakeholders. I was a member of the medical leadership team responsible for the development of medical strategy in Hong Kong, set-up the medical KOL network and drove the organisation of our largest scientific conference, the Hong Kong Allergy Summit. -
Global R&D Communications Manager, Danone Baby NutritionDanone Feb 2013 - Jan 2015NetherlandsDanone opened a world-class R&D center in the Netherlands in 2013 and I was invited be part of a newly established team tasked with raising the visibility of the research conducted by our scientists. I also launched an internal education programme for the 600 staff in our R&D center to facilitate a strategic change on infant nutrition, emphasizing the first 1,000 days of life, which ultimately became a pillar of Danone strategy. Using my influencing skills to partner with local General… Show more Danone opened a world-class R&D center in the Netherlands in 2013 and I was invited be part of a newly established team tasked with raising the visibility of the research conducted by our scientists. I also launched an internal education programme for the 600 staff in our R&D center to facilitate a strategic change on infant nutrition, emphasizing the first 1,000 days of life, which ultimately became a pillar of Danone strategy. Using my influencing skills to partner with local General Managers, I rolled out the strategic communications strategy for our product nutritional enhancement programme over a multi-year period to 25 global markets. Show less -
Global R&D Programme Manager, Infant CerealsDanone Jan 2011 - Jan 2013NetherlandsThe infant cereal category required more focus and innovation to build it into a market-leading category. As part of this role, I co-built the global strategy for infant cereals and initiated the implementation of the R&D programme for the category, leading to further innovation and the establishment of a portfolio of key strategic cross-functional projects. This role required intensive collaboration with project managers in local markets to enact and implement change. -
Global Nutrition Communications ManagerDanone Baby Nutrition Jan 2010 - May 2011NetherlandsWorking closely with the Marketing Director, I focused on creating a consistent strategy for the numerous childhood obesity projects that were underway at Danone. After consolidating this data, we leveraged it into tangible messaging for consumer marketing to enhance the external visibility of these projects. -
Operations Manager, Global Unilever Nutrition NetworkUnilever Jan 2008 - Jul 2010NetherlandsAs the Operations Manager for the Vice President of Nutrition, I was responsible for ensuring the alignment of 150 nutritionists in Europe, Africa, Latin America and Asia across policy, projects and internal and external communications. -
Regional Nutrition Manager, R&D Latin AmericaUnilever Jun 2007 - Dec 2007BrazilAs part of an international exchange within Unilever, I had ownership of the ice cream and food service categories in 6 Latin American markets while based in Brazil. I led the implementation of global nutrition communication plans across the nutritionist network. -
Senior NutritionistUnilever May 2005 - Jun 2007NetherlandsI led a team of 6 to deliver the nutrition enhancement program and was the key nutritionist for the ice cream category. -
Company NutritionistGlanbia Foods Oct 2000 - Apr 2005Dublin, County Dublin, IrelandI had the opportunity to establish the Nutrition function at Glanbia Ingredients and Glanbia Foods. Headquartered in Ireland, Glanbia is a global nutrition powerhouse with operations in 32 countries focused in sports nutrition, cheese and dairy ingredients. I was given a blank sheet to raise Glanbia’s profile as an expert in nutrition. I established a health influencer network, identified opportunities to communicate new innovations and led the set-up of a consumer care line.
Sirpa Seppanen Education Details
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Human Nutrition -
Human Nutrition
Frequently Asked Questions about Sirpa Seppanen
What company does Sirpa Seppanen work for?
Sirpa Seppanen works for Sjs Consulting Ltd.
What is Sirpa Seppanen's role at the current company?
Sirpa Seppanen's current role is Director.
What schools did Sirpa Seppanen attend?
Sirpa Seppanen attended University Of Helsinki, University Of North Carolina At Greensboro.
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