Head Of Brand Marketing
Current- Developing and executing social media creative content that aligns with the Campaign’s goals, target audience, and industry trends to help achieve the key performance indicators (KPIs) of the company- Creating creative, engaging, and informative content that resonates with the target audience (including but not limited to developing and executing social media post ideas, reviewing briefs and captions, and brainstorming on visuals such as images and videos to generate more app users and… Show more - Developing and executing social media creative content that aligns with the Campaign’s goals, target audience, and industry trends to help achieve the key performance indicators (KPIs) of the company- Creating creative, engaging, and informative content that resonates with the target audience (including but not limited to developing and executing social media post ideas, reviewing briefs and captions, and brainstorming on visuals such as images and videos to generate more app users and leads)- Managing social media and marketplace accounts across various platforms and monitoring engagement & feedback- Working on social media reports and metrics such as engagement, reach, impressions, and conversion rates to evaluate the effectiveness of social media performance- Working closely with third parties (Sponsor/Media Partners/Organizers) to align social media strategies and content planning for upcoming and ongoing campaigns/projects Show less