Results-driven retail professional with 14+ years of experience in sourcing, buying merchandising, and retail management. Proven track record in developing product strategies, launching new products, and managing product lifecycles. Skilled in team management. Core Strengths:Developing product strategies : Creating and implementing product strategies aligned with the company vision.Launching Products : Ensuring products are launched correctly and on schedule.Managing product lifecycle : Over seeing the entire product lifecycle from concept to launch.Product's Handled :Denim, Chinos, Cargos, Sport's wear, Innerwear & Night wear.Achievements in Easy buy: 1. Setup & build entire Buying structure, process, SOPs, merchandise hierarchy, MRP, variety in category for Men’s. 2. Launched sport's wear and innerwear from the scratch for the brand easubuy.3. Ongoing project : To uplift the denim sales from 0.5 million pcs to 2 million pcs with the right Assortment & Availability.