Sergio Juárez Email & Phone Number

Metepec, Méx., MX

Mexico

• Accountable for a portfolio of 265 franchised hotels and 5 operated hotels in the region. In charge of opening and managing subsidiaries in countries where operations are initiated to maximize tax benefits and comply.
• Opened the company’s first operated hotel in Mexico, where I implemented PeopleSoft and designed an integrated process that included the configuration between operational and financial systems, compliance with local.
• Automated the invoicing process due to the complexity of the region, characterized by diverse laws, currencies, and languages. This initiative increased efficiency by 30%, reduced processing times, and eliminated.
• Implemented the shift from managing current and new subsidiaries through in-house structures to outsourcing to third parties, improving efficiency in each country and reducing costs by up to 40%.
• Participated in the monthly performance review process for hotels in joint ventures with strategic partners, conducting detailed financial analysis and identifying opportunities to improve GOP by 3-5 bpts.
• Ensured efficient control over hotel operations by conducting audits in accordance with IHG’s internal policies across all administrative, accounting, and cash flow processes. This minimized risks, optimized.

Ciudad De México Y Alrededores, México

• Responsible for ensuring efficient operations and internal control of all the Group's hotels. In charge of issuing financial reports for each hotel, overseeing budgets, forecasts, and reports for the consolidation of.
• Implemented control policies and procedures in response to the quick growth of the company through the acquisition of new hotels and brands, achieving efficiencies of 20% and significantly reducing risks associated.
• Standardized operational processes and the integration of Opera, Simphony, and SAP systems due to the diversification of hotel brands and sizes. Additionally, optimized budgeting, forecasting, financial reporting, and.
• Conducted financial viability analyses for projects in collaboration with the New Business Development area, in line with the company’s strategy to operate non-owned hotels and extend current contracts.

Ciudad De México Y Alrededores, México

• Reported directly to the Group CFO, managing 5 key areas (Treasury, Planning, Accounts Receivable, Consolidation, and Accounts Payable), leading a team of 12 indirect collaborators. In collaboration with the CFO, I was.
• Led the restructuring of debt arising from the acquisition of long-term loans that threatened the business continuity, achieving annual savings of US$4 million. This initiative resulted in a 53% reduction in interest.
• Implemented a cost and expense reduction plan that generated savings exceeding US$2 million. This plan included a comprehensive review of expenditures across different areas of all hotels, including the corporate office.
• Centralized Treasury to optimize financial resources, resulting in savings of US$3 million, given that each hotel managed its own cash flow.
• Played a key role in the financial due diligence process for the acquisition of a luxury hotel (700 rooms). Once the company reversed the GOP and achieved profitability, we were able to present an acquisition offer.

Ciudad De México Y Alrededores, México

• Accountable for the Operations Control Desk, Auditing, and Relations with Rating Agencies
• Achieved a BBB+ investment-grade rating for the company to issue bonds on the Mexican Stock Exchange (Standard & Poor's and Fitch Ratings).
• Designed and developed placement prospectuses for structured issuances on the Stock Exchange.
• Implemented the control desk for the review and validation of credit operations.
• Established automated reports for regulatory entities such as the National Banking and Securities Commission and the Mexican Stock Exchange

Ciudad De México Y Alrededores, México

Company in the financial sector that provides loans and finances the development of shopping centers.Finance Manager 2004 - 2006Deputy Director of Operations 2001 - 2004Credit and Collections Manager 1998 - 2001

Management Perfection Program D1

Administration And Business Development

Bachelor'S Degree, Finance