Stephen W. Email and Phone Number
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Stephen W. personal email
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A senior marketing leader well versed in brand, digital, and strategic marketing. I have led teams both in central locations and across the globe in developing marketing, e-commerce, and advertising campaigns. I am the traffic cop at the intersection of technology, creative, and business. Many of my roles have been player-coach and I excel in motivating with an acute eye and ear for employee empathy. I have created all of my roles (no one sat in the seat) and thrive in green field. I can move into a new space, create structure and strategy, and seize market opportunity no matter what stage the company is in. Specialties: Marketing Strategy, Digital Transformation, Advertising, Omnichannel Marketing, MarTech Implementation, Marketing Analytics, Brand Building, Talent Acquisition and Retention, Creative Thinking, Technical Execution, Agency and Startup Management, Franchise Marketing and Management, Process Integration, and Leading Teams and Companies to Success.
Frasier Enterprises
View- Website:
- frsrdigital.com
- Employees:
- 37
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Vice President, Marketing And Digital StrategyFrasier EnterprisesSaratoga Springs, Ny, Us
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Vice President, Marketing & Digital StrategyFrasier Enterprises Sep 2020 - PresentJohnstown, New York, UsDirecting marketing and digital strategy for over 600 franchise locations in 27 states including the NY, Boston, and Chicago markets with digital revenue exceeding $30MM and overall revenue exceeding $250MM. Executive level participation in corporate initiatives and global marketing planning.
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Director, Digital MarketingFrasier Enterprises Oct 2015 - Sep 2020Johnstown, New York, UsManaged growth from 110 locations to over 500 locations in 5 years. Drove digital revenue from $2MM to $15MM while also re-developing brands and re-launching an insurance company platform.
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Vice President, DigitalFingerpaint Aug 2012 - Oct 2015Cedar Knolls, New Jersey, UsLeading the interactive team deploying web, mobile, and digital marketing campaigns across diverse clients in the pharmaceutical, healthcare, financial, technology, higher education, and consumer spaces. A member of the leadership team, the management group that runs the agency. Played a pivotal role in agency growth from $8MM to $22MM. -
Senior Producer, DigitalDdb Jul 2008 - Aug 2012New York, Ny, UsIntegrated Producer managing enterprise level websites and launching interactive campaigns across digital platforms including mobile. Managed digital budget of $3MM while also playing key role in account management of $20MM AOR account excluding media. -
Director, EcommerceTaylor Corporation Oct 2005 - Jul 2008North Mankato, Mn, UsGrew e-commerce sales from $3MM to $18MM - led team in platform development and all aspects of online marketing. Participated in corporate-wide leadership team determining strategy, vendor selection, and defining KPIs for over 150 companies. -
Producer, WebParametric Technology Corp May 2004 - Sep 2005Boston, Massachusetts, UsManaged internal web development team and vendors at $1B software company with online support, training, and global marketing in 7 languages supporting 14 worldwide locations. -
Senior Designer, InteractiveCnet Networks Inc Jan 1998 - May 2004San Francisco, Ca, UsDeveloper and designer of rich media for the Tech 100 creating some of the first online ad units, specs, and tracking. Co-wrote rich media tracking methodology with Adobe (then Macromedia) that became DoubleClick Motif. Member of IAB Video Advertising Steering Committee. -
Senior Developer, WebTech 2000 Worldwide Jul 1996 - Jan 1998Designed and developed websites for motorsport fans including goracing.com. Worked on some of the first large audience audio online streaming events partnering with TNN. Also worked on first versions of Motor Trend's website.
Stephen W. Education Details
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Massachusetts College Of Liberal ArtsBusiness Administration -
Massachusetts College Of Art And DesignDesign For Interactive Communication
Frequently Asked Questions about Stephen W.
What company does Stephen W. work for?
Stephen W. works for Frasier Enterprises
What is Stephen W.'s role at the current company?
Stephen W.'s current role is Vice President, Marketing and Digital Strategy.
What is Stephen W.'s email address?
Stephen W.'s email address is sw****@****tal.com
What is Stephen W.'s direct phone number?
Stephen W.'s direct phone number is +151886*****
What schools did Stephen W. attend?
Stephen W. attended Massachusetts College Of Liberal Arts, Massachusetts College Of Art And Design.
Who are Stephen W.'s colleagues?
Stephen W.'s colleagues are Lexi Dezolt, Tammy Bolling, Kristin Wilson, Brenna Doyle, Ann Diotte, Amy Ward, Camron Price.
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