Scott Ketchum has served as a Creative Director/Graphic Designer for 18 years in both San Francisco and New York specializing in brand development, web design and sustainable packaging and design. A decade of living in New York City opened Scott’s eyes to the creative parallels between design and the culinary arts and prompted him to study brewing and management at the Siebel Institute in Chicago as well as travel to Italy, Paris and Belgium to further explore their food and beverage culture. With the movement for locally made products exploding in New York City and the absence of an artisanal pasta maker servicing area restaurants, Scott decided to marry his profession and his passion and start Sfoglini with his friend Steve Gonzalez, Sfoglini’s chef and co-owner. Scott currently oversees the company’s brand development, marketing and operations.---------------------Creative Director Scott Ketchum has more than 18 years of experience designing award-winning communications for national and regional accounts. Most recently he supervised BBMG’s creative studios on a wide variety of brand innovation assignments, from global brand identities and package redesigns to integrated campaigns with traditional and social media components. Scott also oversaw the firm’s commitment to sustainable printing and production.Under Scott’s leadership, BBMG’s work quickly garnered 45+ design awards, including recognition from the Webby Awards, LogoLounge and HOW Magazine.Before joining BBMG, Scott served as a senior designer at Doublespace, where his clients included the GUESS Watches, ELLE Magazine and ARK Restaurants. When Scott was just 25, he co-founded and launched the Skinny Intertainment Network, an online lifestyle network targeting young affluents, covering music, fashion, technology, sports and the arts.Specialties: Brand Development, Identity Design, Web Design, Information Architecture, Marketing