Skip Fox Email & Phone Number

Sales / Sales Management - Designed and implemented initial team selling approach for sales staff; mentored staff to achieve goals. Sold and placed signage in stadium and advertising in tournament program. Coordinated the logistics of ticketing sales, concessions and layout for the overall event and directed special events during the week, including a sponsor/player golf tournament. Modeled an aggressive approach cultivating new sponsors. Hired, trained, motivated, and managed new and existing sales staff members.Public Relations - Wrote and presented over 200 promotional speeches at area and regional chambers, businesses and charity functions for the Carolina Panthers. Serve as regional media spokesperson.Marketing - Direct staff and operations of promotion, marketing, and sales in an effort to secure revenue streams for various large-scale events. Oversee development team responsible for creating PowerPoint presentations and various reports as well as performing extensive data collection and statistical analysis. Make presentations to executives / boards, athletes, famous personalities, etc. Develop solid relationships with event and arena owners / managers. Mentor and coach staff members in creating programs specifically suited to each partner. Designed targeted marketing strategies to promote organization and its services to corporate and athletic market. Activated a marketing plan to secure business from visiting teams.Specialties: • Developed Sponsor consumer programs in the market to support the dollars being spent on the race cars• Secured buyers for 57 luxury suites at Ericsson Stadium, which generated over $6.5 Million in revenue.• Sold sponsorship packages, which generated over $550 K in revenue.• Raised over $25M toward stadium construction.• Personally developed over $2.4 million in new business for race team• Established yearly revenues in excess of $1.5 million; achieving 210 percent of goal.

Listed skills include Event Management, Event Planning, Customer Service, Strategic Planning, and 33 others.

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  Appalachian State University

  Advertising With A Minor In Marketing And Management