Skip Lineberg Email and Phone Number
Charleston, WV, US
Skip Lineberg's Location
Charleston, West Virginia, United States, United States
Skip Lineberg's Contact Details
Skip Lineberg work email
- Valid
- Valid
- Valid
- Valid
- Valid
- Valid
Skip Lineberg personal email
n/a
Skip Lineberg phone numbers
About Skip Lineberg
Highly creative, visionary marketing leader, innovator, problem-solver, podcaster & published author. Certified Scrum Master. My Top 5 strengths are ideation, strategy, achiever, positivity and competition. (Clifton Strengths Finder 2.0). I am blessed to apply these gifts in many diverse roles--as a mentor, as a marketing manager, in training and public speaking, teaching at colleges and universities, as a youth sports coach and as a father.
Skip Lineberg's Current Company Details
Vandalia Health
View
Digital Strategy Manager and Scrum Master
Charleston, WV, US
- Website:
- vandaliahealth.org
- Employees:
- 288
Skip Lineberg Work Experience Details
-
Digital Strategy Manager And Scrum MasterVandalia HealthCharleston, Wv, Us
-
Digital Strategy Manager & Scrum MasterVandalia Health Apr 2021 - PresentRe-imagining the patient digital journey for regional healthcare provider. Responsible for the research, strategy and project management of current and developing digital communication tools for patients, providers and employees.
-
Show Host, FounderThe Main Thing Podcast Aug 2019 - Present -
Senior Marketing Manager - Enterprise Demand GenerationFrontier Communications Apr 2019 - Apr 2021Dallas, Texas, UsDesigned and implemented digital campaigns to create awareness and drive demand for commercial solutions, including SD-WAN, multi-site Ethernet, UCaaS, managed WLAN and Cloud IT. Tactics include digital display, social, contextual search and re-targeting. In six-month period, digital campaign has generated more than 2,000 leads and 320 marketing-qualified opportunities, which are integrated across Marketo, Salesforce and a third-party SDR team.Managed Lattice Engines implementation to drive digital targeting and deliver hyper-targeted prospecting recommendations for field sales team. Artificial intelligence used for modeling of accounts to assess fit and buying intent with real-time feedback integrated via Salesforce. Since launching in August 2019, Lattice Sales Campaign has driven improvements in funnel velocity, win rate and sales team productivity. -
Solution Developer And Scrum MasterFrontier Communications Sep 2018 - Apr 2019Dallas, Texas, UsCo-Leader of a solution development team that designed, built, tested and launched a SMB Wi-Fi solution utilizing the Agile Method and Scrum; the process shaved more than a year off the company's typical development cycle for commercial solutions. Projected revenues for the Wi-Fi solution are $3M over the first two years; involved in scaling the solution from its MVP form into a trial market to fully-developed product across 29-state footprint. Served as Scrum Master, supporting project process and contributions across 8-member team. Primary content creator (value prop, collateral, web copy, sales messages) for project team, partnering with ad agency personnel for final design/production. Served as lead trainer for direct sales, call centers, and channel partners.
-
Senior Marketing Manager - Corporate Commercial TeamFrontier Communications Dec 2016 - Sep 2018Dallas, Texas, UsVoice of the Frontier B2B podcast, publishing two episodes of fresh, engaging marketing content per month for our listener base of SMB owners and enterprise business leaders (GM, VP, Directors, etc.) Work across functional teams to launch new products/solutions for SMB and enterprise customers. Create and launch new marketing campaigns. Utilize Salesforce to monitor sales campaigns and Marketo marketing campaigns, track results and provide reporting. Work closely with advertising agency partners to oversee the development of crisp communication materials and digital campaigns. Craft strategies to drive growth of advanced commercial solutions. Formulate customer value propositions for solutions in the unified communications space. Manage budgets and funding allowances. Conduct sales training for a national, B2B sales team. Utilize research data to inform and shape marketing plans. Evaluate, select and manage the work of lead-generations partners, building processes and managing SFDC integration to ensure a smooth flow through the sales funnel from first touch to deal closure.
-
Senior Marketing ManagerFrontier Communications Feb 2015 - Sep 2018Dallas, Texas, UsLeading commercial marketing (B2B) efforts for a Fortune 500 telecommunications company providing business high-speed internet, wireless internet, data networking, data storage/ backup video, voice and telephony equipment services across the Ohio-West Virginia region. Developing and driving revenue and market share growth via integrated marketing programs and campaigns targeted at commercial customers. Overseeing the development and execution of regional marketing and branding strategies, content development, product development and distribution tactics, such as direct marketing, outbound telemarketing, segmentation analysis, event-based marketing, lead generation programs and the development and management of third party distribution partners. Directing and supervising the work of Frontier’s advertising agency and other marketing/channel partners to plan and execute integrated campaigns and measure performance against key performance indicators.
-
Podcast HostHarpercollins Leadership Jan 2019 - Aug 2019Nashville, Tn, UsOur podcast helps you discover the leader inside you. Twice each month, we interview authors and business leaders who share insights, advice and leadership tips. -
Chief Innovation OfficerSpilman Thomas & Battle, Pllc Sep 2010 - Jan 2015Charleston, Wv, UsLeading the innovation process for an NLJ350 law firm with a national practice and global reach. Functional responsibilities include thought leadership and management spanning the areas of new process introduction; service / process refinements; research and development of non-traditional practice areas. Serving as chief marketing officer with duties encompassing brand stewardship and positioning; public relations & client relations; online presence and advertising. -
Chief Creative Officer / PartnerMaple Creative Jan 2001 - Aug 2010Owner and leader of 15-person marketing consulting firm. Provide training, mentoring and creative direction. Leading innovation and strategy within the firm.Nurture and stimulate creative linkages between design & client service. Provide consulting service to clients – esp. higher level, more creative projects such as identity, branding, strategy, research. Public speaking & training
-
Vice President - MarketingBidco Jan 1998 - Dec 1999Responsible for marketing programs, materials and resources to support promotion of West Virginia's capital, Metro Charleston. BIDCO was a private, not-for-profit economic development corporation. BIDCO was merged with the Charleston Chamber of Commerce and Charleston Renaissance in 2004, with the groups now jointly operating as the Charleston Area Alliance.
-
Senior Manager - National AccountsWest Virginia Development Office May 1993 - Dec 1998Charleston, Wv - West Virginia, UsPromoted the state as a viable business location for commercial and industrial business expansions and start-ups, utilizing state assistance programs, resources and the support of the Governor's Office. Job involved development and refinement of presentation materials, deal structuring, prospecting, trade shows and liaison with state agencies. Also worked with communities and counties across the state on recruitment and development efforts. Tenure spanned the second term of Gov. Gaston Caperton and Gov. Cecil Underwood. -
Various Sales & Marketing PositionsThe General Electric Company Jun 1988 - May 1993Boston, Ma, UsEntered GE through its TSP management development program. Held various field sales and marketing positions, while completing and graduating from the TSP program in December 1989. Subsequently involved in product sales, pre-sale support, application engineering and field engineering support with industrial end-users and OEM accounts, primarily focused on electric motors, factory automation and motor control product lines within GE.
Skip Lineberg Skills
Marketing
Public Relations
Advertising
Entrepreneurship
Social Media
Leadership
Marketing Strategy
Public Speaking
Strategy
Strategic Planning
Social Media Marketing
Sales
Event Planning
Budgets
Integrated Marketing
Marketing Communications
Training
Start Ups
Negotiation
Email Marketing
Market Research
Program Management
Strategic Communications
Copywriting
Writing
Press Releases
Media Relations
Brand Development
Concept Development
Creative Development
Digital Marketing
Editing
Corporate Branding
Media Planning
Google Analytics
Google Adwords
Business Development
Management
Vendor Management
Account Management
Project Management
Scrum
Microsoft Office
Salesforce.com
Lead Generation
Lattice Engines
Demand Generation
Blogging
Online Advertising
Research
Net Promoter Score
Creative Direction
Social Networking
Facebook
Online Marketing
Corporate Communications
Event Management
Corporate Websites
Website Development
Website Promotion
Direct Marketing
Skip Lineberg Education Details
-
West Virginia UniversityEngineering -
Crotonville AlumniTechnical Sales Program
-
Crotonville AlumniLeadership Skills
Frequently Asked Questions about Skip Lineberg
What company does Skip Lineberg work for?
Skip Lineberg works for Vandalia Health
What is Skip Lineberg's role at the current company?
Skip Lineberg's current role is Digital Strategy Manager and Scrum Master.
What is Skip Lineberg's email address?
Skip Lineberg's email address is sk****@****ier.com
What is Skip Lineberg's direct phone number?
Skip Lineberg's direct phone number is +130434*****
What schools did Skip Lineberg attend?
Skip Lineberg attended West Virginia University, Crotonville Alumni, Crotonville Alumni.
What are some of Skip Lineberg's interests?
Skip Lineberg has interest in Bible, Cooking, Social Media, Nutrition, Technology, Reading, Fitness, Church, Crossfit, College Football.
What skills is Skip Lineberg known for?
Skip Lineberg has skills like Marketing, Public Relations, Advertising, Entrepreneurship, Social Media, Leadership, Marketing Strategy, Public Speaking, Strategy, Strategic Planning, Social Media Marketing, Sales.
Free Chrome Extension
Find emails, phones & company data instantly
Find verified emails from LinkedIn profiles
Get direct phone numbers & mobile contacts
Access company data & employee information
Works directly on LinkedIn - no copy/paste needed
Aero Online
Your AI prospecting assistant
Select data to include:
Total price:
$0.00
0 records × $0.02 per record
Download 750 million emails and 100 million phone numbers
Access emails and phone numbers of over 750 million business users. Instantly download verified profiles using 20+ filters, including location, job title, company, function, and industry.
Start your free trial