I accept new contacts in LinkedIn:skorodinskiy.v.n@gmail.com;+38 050 239 90 24;
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Chief Executive Officer2K Mar 2022 - PresentХмельницкий, Хмельницкая Область, УкраинаОсновные обязанности:Полное управление предприятием:- закупки;- лаборатория (разработка продуктов + контроль качества);- производство (начиная от выдува бутылки и варки запашек, до изготовления готового продукта);- продажи во все каналы сбыта в Украине;- продажи на экспорт (22 страны мира);- финансы- маркетинг Достижения:- за 2022/2023 компания стала производителем бытовой химии номер 1 среди Украинских производителей бытовой химии;-… Show more Основные обязанности:Полное управление предприятием:- закупки;- лаборатория (разработка продуктов + контроль качества);- производство (начиная от выдува бутылки и варки запашек, до изготовления готового продукта);- продажи во все каналы сбыта в Украине;- продажи на экспорт (22 страны мира);- финансы- маркетинг Достижения:- за 2022/2023 компания стала производителем бытовой химии номер 1 среди Украинских производителей бытовой химии;- согласно данных AC Nielsen:А)компания «2К» два года подряд занимает первое место по динамике роста в категории средств для стирки в Украине;Б) за два года компания вышла на 4-е место по капсулам для стирки после Henkel, P&G, Ficosota;В) за два года компания вышла на 2-е место по продажам гелей для стирки в Украине после Henkel;- обеспечил размер прироста товарооборота компании:2022 г +99,7%2023 г. +58% Show less -
Коммерческий ДиректорБриошъ Apr 2021 - Mar 2022Киев, Украина -
Country Business ManagerItalfood (Fmcg) Nov 2016 - Apr 2021UkraineConstruction and management of distribution business in Ukraine.
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Regional Sales Manager, South-East UkraineСonfectionery Company "Avk" Feb 2014 - Feb 2016UkraineMain ResponsibilitiesManage Direct Sales in 1/4 of UkraineSubordinated Territory - Donetsk, Luhansk, Dnipropetrovsk, Zaporizhia, Kherson, Mykolayiv and Crimea regions.Subordinated Staff - 325 peopleAchievements Implemented a program of high-quality work with commercial equipment through photo reports. In this way:a) returned more than 5% of the not in use equipment b) increased the efficiency of commercial equipment for more than 32%c) created a system of… Show more Main ResponsibilitiesManage Direct Sales in 1/4 of UkraineSubordinated Territory - Donetsk, Luhansk, Dnipropetrovsk, Zaporizhia, Kherson, Mykolayiv and Crimea regions.Subordinated Staff - 325 peopleAchievements Implemented a program of high-quality work with commercial equipment through photo reports. In this way:a) returned more than 5% of the not in use equipment b) increased the efficiency of commercial equipment for more than 32%c) created a system of control commercial equipment (filling and placing in a shop)After this showing excellent results in my region, the program was implemented throughout UkraineI've increased the number of commercial equipment on the territory of the July - August 2015 by 7.2%I have kept sales at the same level (in UAN.) despite a reduction in staff by 32% Show less
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Commercial DirectorLtd Sodrujestvo Sep 2012 - Feb 2014Main ResponsibilitiesManage Sales gastronomy and grocery. Manage logistics department.Subordinated Staff - 695 peopleDirect Subordination - 603 people: 110 people in sales and 493 people in logistic. Indirect Subordination - 92 people - producers managed the sales teams on the distributor (Mars, Sun in Bew and Konti)Achievements Sales:Achieved the best results in sales of all brands I have managed (these results Ltd Sodrujestvo have never achieved before). Increased… Show more Main ResponsibilitiesManage Sales gastronomy and grocery. Manage logistics department.Subordinated Staff - 695 peopleDirect Subordination - 603 people: 110 people in sales and 493 people in logistic. Indirect Subordination - 92 people - producers managed the sales teams on the distributor (Mars, Sun in Bew and Konti)Achievements Sales:Achieved the best results in sales of all brands I have managed (these results Ltd Sodrujestvo have never achieved before). Increased sales by: TM Slavolia +48%; TM APK +72%; TM Saltovskiy Meat Processing Plant + 121%. I increased the mark-up for all major brands from 3% to 5%These results were achieved due to:Sales:1) change in the motivation system for the trading team2) implementation of the GPS monitoring for the work of sales representatives3) start of cooperation with all supermarket chains that did not work with the company before my arrival4) improving the terms of cooperation for most key clients5) providing a weekly monitoring of key performance indicators of all trading departments6) development and implementation of pricing policy for all brands and arrangement of all the discounts provided to customers7) improving the terms of cooperation with manufacturers (increased discounts and deferrals)Logistics:1) completely eliminated the appearance and the retirement of overdue products in the warehouse due to the introduction of effective algorithms for rotation and control of the assembly area2) improved the system of returns of sausage products from customers3) implemented a system of effective communications between the trading department and logistics units4) implemented an effective system of motivation for managers of all logistics departments. Developed and implemented an effective system of motivation for all warehouse employees5) registered the algorithms of work and interaction in all the main sections of the warehouse6) shortened the assembly time7) decreased logistics costs by 23% Show less
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Regional Sales ManagerGsk Jun 2009 - Sep 2012East UkraineMain ResponsibilitiesControlling distributors of Donetsk and Luhansk Regions. Negotiating with key customers. Managing national and regional budgets. Developing and implementing marketing strategies. Managing exclusive and common groups. Controlling storage stocks and safe maintenance of wholesale inventories in the distributor 's branches.Subordinated Staff - 48 peopleDirect Subordination - 26 people: 2 area managers, 1 key client manager, 3 supervisors, 9 sales agents, 1… Show more Main ResponsibilitiesControlling distributors of Donetsk and Luhansk Regions. Negotiating with key customers. Managing national and regional budgets. Developing and implementing marketing strategies. Managing exclusive and common groups. Controlling storage stocks and safe maintenance of wholesale inventories in the distributor 's branches.Subordinated Staff - 48 peopleDirect Subordination - 26 people: 2 area managers, 1 key client manager, 3 supervisors, 9 sales agents, 1 supervisor merchandiser, 10 merchandisers.Indirect Subordination - 22 people: 4 branch directors, 3 top managers of sales department and 13 sales agents.Achievements Hired and trained the whole staff of GSK in the east of Ukraine (when started direct subordination was 1 merchandiser). Hired all direct subordinates for the distributor's branch, being not invested by GSK. Introduced after GSK brands exclusive sales groups first in Ukraine. Increased an active customer base by 81%. Increased sales in the region by 3.37 times. Renegotiated the marketing agreement with the trade chain of supermarkets "Amstor", so high-quality work began, and the sales share in the chain increased from 4% to 24% of the total sales of GSK in Donetsk region. Concluded the contract with the chain "Brusnytsya" (68 self-service stores at the moment. After annual negotiations in 2010 and 2011 improved working conditions with key customers in the region (the average increase in the shelve share in 2010 is 2.8%, in 2011 is 3.7%). According to the data of AC Nielsen, two years in a row occupied the first place in the region on the dynamics of development among major competitors. Show less -
Area Sales Manager / Руководитель По Продажам На ТерриторииThe Coca-Cola Company Apr 2008 - Oct 2009Crimea / КрымMain ResponsibilitiesManaging sales through both an exclusive team and distributors. Managing the working activity of 2 distributors in the north (Individual Enterprise Berezhnoi) and in the west (Individual Enterprise Ramazanov) of the Autonomous Republic of Crimea. Making orders for distributors and controlling the required wholesale inventory. Training the sales agent group. Concluding exclusive Ho-Re-Ca contracts at the resort area of the Autonomous Republic of… Show more Main ResponsibilitiesManaging sales through both an exclusive team and distributors. Managing the working activity of 2 distributors in the north (Individual Enterprise Berezhnoi) and in the west (Individual Enterprise Ramazanov) of the Autonomous Republic of Crimea. Making orders for distributors and controlling the required wholesale inventory. Training the sales agent group. Concluding exclusive Ho-Re-Ca contracts at the resort area of the Autonomous Republic of Crimea.AchievementsIntroduced two additional routes in the west and center of the Autonomous Republic of Crimea. Activated Ukrposhta as a client (562 units). During 9 months ranked as 1st and 2nd among 7 ASMs according to the rating in the branch territory. Changed the distributors in the center and in the west of Crimea that resulted in the sales increase by 43%. For excellent results transferred to Evpatoria with the prospect of organizing a branch in 2009 and was appointed as a director of the branch Show less
Vitaliy S. Education Details
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Харьковский Институт Экономики, Рыночных Отношений И МенеджментаМенеджмент Организаций
Frequently Asked Questions about Vitaliy S.
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Vitaliy S. works for 2k
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Vitaliy S.'s current role is Country Manager Ukraine, Ital Food Company (FMCG).
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Vitaliy S. attended Харьковский Институт Экономики, Рыночных Отношений И Менеджмента.
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