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Sky D. previously worked as Paid Media Coordinator at Grafik and Marketing Intern at Grafik. Sky D. holds Theatre, Theatre/Theater, 3.79 from Northwestern University.
Experienced actor and program assistant turned marketer with a demonstrated history of working in educational theatre, research, sales, paid media, and telemarketing. Skilled in SimilarWeb, SEMRush, Google Ads, and Google Analytics, as well as improvisational comedy, if you need a joke to go along with that PowerPoint! Recently completed an undergraduate Theatre degree and certificate in Integrated Marketing Communications from Northwestern University. Focused on acting, writing, directing, and educating through the queer autistic lens when not staring at Excel sheets full of keywords.
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Executed, measured and managed digital advertising campaigns for a variety of client brands. Planned, implemented and optimized campaigns across display, programmatic, search, social, video and retargeting platforms. Collaborated with cross-functional teams to deliver to high-performance marketing campaigns and efficiently achieve client goals.
Tracked, analyzed, and advised on a wide portfolio of Google Ads accounts with varied target audiences. Monitored competitors through SEMRush and SimilarWeb. Generated keywords and topics for content and social media marketing.
Evanston, Illinois, United States
Solicited and conducted philanthropic outreach with alumni. Trained newer hires. Scheduled employees and tracked employee hours. Assisted in office administration.
Evanston, Illinois, United States
Balanced multiple concurrent projects. Utilized databases for prospect research, such as CATracks, Northwestern's alumni search tool.Researched and updated prospect information through databases and social media, such as Linkedin.Spearheaded interviewing administrators at peer schools for DEI and alumni outreach benchmarking projects. Organized and presented benchmarking data on over 13 peer schools.Consolidated employment information of over 350 alumni in Excel through LinkedIn and delivered findings to supervisors.
Evanston, Illinois, United States
Solicited and conducted philanthropic outreach with alumni. Mentored newer hires.
Greater Chicago Area
Overhauled Excel database of 100+ potential contacts. Consolidated and analyzed outreach opportunities. Utilized SEO & Yeost to maximize reach. Boosted social media presence through generating and managing content.
Davenport, Iowa, United States
Created or acquired set for theatre classes. Led small backstage crew of student volunteers and ran curtains at over 50 showcases, while engaging with box office customers between shows. Assisted with facility upkeep and taught at Davenport Junior Theatre's Performing Arts Summer Camps.
Rock Island, Il
Built team relationships with fellow apprentices, emphasizing collaboration and teamwork. Learned foundational improvisational theatre skills. Performed publically with cohort five times, with a final showcase at the Figge Art Museum in Davenport, Iowa.
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Sky D. is based in Greater Minneapolis-St. Paul Area, United States.
Sky D. has worked for Grafik, Northwestern University, Treatment Magazine, Davenport Junior Theatre, and Quad City Arts.
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Sky D. holds Theatre, Theatre/Theater, 3.79 from Northwestern University.
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