Skye Aitken Email & Phone Number

Bloomington, IN, US

Indianapolis, Indiana, United States

• Responded to and utilized cross-promotion in all inbound customer inquiries via phone, email, chat, and Google My Business
• Generated customer invoices and processed payments using platforms like Shopify, Stripe, and QuickBooks Online
• Developed content ideas and created compelling copy for social media posts
• Captured images and videos of products and services for marketing purposes
• Utilized AI tools to streamline and optimize copy-creation processes
• Wrote and edited copy for marketing assets such as postcards, emails, web pages, flyers, and digital materials

Indianapolis, Indiana, United States

• The Creative Services Writer is a member of the Creative Services team within Marketing Creative and Production Services and Lilly Marketing Studios.
• Created new and evolved existing healthcare professional and consumer communication copy independently and in partnership with Marketing, Creative Services, and other colleagues
• Developed content for tactics such as print ads, visual aids, direct mail, sales promotion, emails, banner ads, monographs, slide presentations, SOA content, social media content, writing for A/B testing, and other.
• Ensured that creative concepts are strategically and creatively on target and meet company brand standards
• Performed quality checks of documents for agreement between in-text information and the source data as well as for internal consistency
• Embraced and followed brand creative criteria while complying with applicable requirements as defined by the Lilly USA quality system

Indianapolis, Indiana, United States

• In my role, I cultivated Greenlight Collectibles’ brand by preparing licensing submissions & agreements, trade show planning, writing consumer content, and serving social media content to 170,000 engaged followers.
• Lead coordinator for satisfying GreenLight license agreement requirements, managing artwork, packaging, and final product submissions
• Acted as primary liaison between licensing agency and design team to ensure smooth product development and timely feedback resolution
• Authored and distributed press releases for new licensing deals, product launches, and rebrands, driving company visibility
• Organized and executed industry trade shows and company events, including collector events and team-building activities
• Assisted in the planning and execution of social media and marketing campaigns, keeping current with industry trends

Indianapolis, Indiana, United States

• Created digital content and curated the daily news in support of local journalism and online community engagement
• Monitored wire services, press releases, etc. for material to create content for the website
• Pitched story ideas and completed original reporting
• Created multimedia and interactive content using video, still photography, Data Wrapper, StoryMap, Timeline, Juxtapose, Soundcite, and more.
• Assisted with updates to Twitter, Facebook, and other social media sites throughout the day
• Assisted with breaking news events

• Led and guided the Campus Citizen's staff of student writers and interns alongside the Campus editor, Nicole Reitz
• Co-managed our social media accounts, including as Twitter, Youtube, Instagram, and Facebook
• Pitched for and received funding for a new website
• Co-created an updated brand guide
• Maintained our former website through SEO and online advertising implementation, HTML updates, plugin installation, and troubleshooting WordPress issues
• Hosted editing and story pitch meetings

Indianapolis, Indiana Area

• Edited and wrote pieces related to Indianapolis, media, art, and music to be published every week on The Campus Citizen's website.
• Helped connect writers with local artists, concert venues, and events in Indianapolis.
• Assigned pieces to interns and writers

Indianapolis, Indiana Area

• Writer for the Department of Communications at IUPUI's Division of Undergraduate Education
• Researched, compiled, and wrote assigned stories or content
• Interviewed content owners and related parties as needed
• Managed interactive content reviews with stakeholders, leadership, and others as needed
• Posted and update contented to division websites using the university content management system
• Managed assigned projects through documentation and versioning

Carmel, Indiana

• Communicated‌ ‌effectively‌ ‌to‌ ‌a‌ ‌group‌ ‌of‌ ‌50‌ ‌children‌ ‌and‌ ‌adults‌ ‌at‌ ‌one‌ ‌time.‌ ‌
• Learned‌ ‌to‌ ‌identify‌ ‌problems‌ ‌and‌ ‌solutions.‌ ‌
• Served‌ ‌food‌ ‌and‌ ‌drinks‌ ‌to‌ ‌a‌ ‌group‌ ‌of‌ ‌20‌ ‌children‌ ‌and‌ ‌adults‌ ‌at‌ ‌one‌ ‌time.‌ ‌
• Trained‌ ‌and‌ ‌aided‌ ‌new‌ ‌staff‌ ‌members‌ ‌to‌ ‌learn‌ ‌the‌ ‌skills‌ ‌required‌ ‌for‌ ‌future‌ ‌success.‌ ‌
• Promoted‌ ‌customer‌ ‌service‌

Doctor Of Law - Jd

Activities and Societies: Intellectual Property Association

Bachelor'S Degree, Journalism

Activities and Societies: The Campus Citizen, Alpha Lambda Delta, and Phi Eta Sigma• Graduated with highest distinction • Dean's List.