Skyler Silva Email & Phone Number

Fort Lauderdale, Fl, Us

Boca Raton, Florida, United States

Pompano Beach, Florida, United States

As a Scuba Diving Instructor and Marketing Specalist at South Florida Diving HQs, I've had the unique opportunity to combine my passion for diving with my expertise in digital marketing. In this multifaceted role, I have been instrumental in creating unforgettable underwater experiences for our clients while strategically enhancing the shop's online presence.Scuba Diving Instruction:Conducted safe and engaging scuba diving courses for divers of all skill levels, ensuring compliance with industry standards and safety protocols.Guided dive excursions, providing personalized attention and expert knowledge to divers exploring the stunning marine life in our dive locations.Fostered a supportive and encouraging learning environment, resulting in high levels of customer satisfaction and numerous repeat customers.Social Media Management:Developed and executed a comprehensive social media strategy, boosting brand visibility and engagement across platforms like Instagram, and FacebookCreated captivating visual content and compelling copy to showcase the shop's dive adventures, promotions, and exclusive offers.Monitored social media analytics to track performance, identify trends, and refine strategies for optimal audience reach and interaction.Facebook Ad Campaign:Led a highly successful Facebook ad campaign, driving remarkable results and achieving substantial business growth. Strategically planned and executed targeted ad initiatives that resulted in an increase in brand engagement and a rise in conversion rates.

Fort Lauerdale

Executed marketing campaigns in email marketing outreach, Google Ads, TikTok Ads, and SEO practices. Coordinating with the owner to ensure KPIs were being met and satisfaction with the direction of the campaigns. Occasionally updating the website through word press to improve search engine rankings and increase user experience on both web and mobile. Initially hired as a freelancer for a six-month duration, extended to a year and a half based on exceptional performance.Google Ads Campaigns:Designed and managed Google Ads campaigns to increase online visibility and attract potential divers, resulting in a significant boost in website traffic and inquiries.Conducted keyword research and A/B testing to optimize ad performance and maximize ROI on ad spend.

Miami-Fort Lauderdale Area

As the assistant manager, I was in charge of daily storefront duties including analyzing and maintaining inventory, selling and explaining gear to customers. Creating reservations for boat trips and classes over the phone and in-person for over one hundred customers. Building authentic relationships with customers by sharing extensive knowledge about scuba gear and the local diving of South Florida.Creating marketing initiatives and promotional events: Assisted in strategizing and coordinating scuba diving events such as live aboard trips, beach clean ups, and underwater treasure hunts. Ensuring all logistical aspects were efficiently handled for a smooth and successful event.