Sunshine Lemontree Email & Phone Number

Portland, Oregon, United States

*Amp Agency merged with Upshot Agency in March 2024. Total tenure of 6+years.Creative lead & copywriter across multiple CPG brands with expertise in: brand building including naming, foundational elements such as brand character, benefits, equity language as well as voice and tone development for the following Anthology Senior Living, Chamberlain, Lamar Johnson Collaborative, Van's Foods, Bibigo, LALA Foods, Opal by Opalescence and others.Creative production from brand strategy and concepting through execution and post-production for broadcast, digital and social content needs from always-on and pulse periods to large-scale campaigns for brands like LALA Foods, Promised Land Dairy, Van's Foods, Sara Lee, Solo Cup, Popilush and so on.New business with extensive integrated campaign experience - including broadcast, digital video, terrestrial and streaming radio, experiential activations - across a multitude of brands.

Chicago, Illinois, United States

Brand building including naming, foundational elements such as brand character, benefits, equity language and so on as well as voice/tone development for the following Anthology Senior Living, Chamberlain, Lamar Johnson Collaborative, Van's Foods, Bibigo and more.Social content creation from brand strategy through concepting for always-on and pulse periods to photoshoot & video production for brands like LALA Foods, Promised Land Dairy, Van's Foods, Sara Lee Desserts and Solo Cup.New business with extensive integrated campaign experience - including broadcast, digital video, terrestrial and streaming radio, experiential activations - across a multitude of brands.

Chicago, Illinois, United States

Naming expert, verbal branding creative and copywriter, specializing in the better-for-you food and beverage space.

Remote

Experienced copywriter and branding expert, specializing in verbal identity, social media marketing and integrated marketing campaigns.

Chicago, Illinois

Resource/Ammirati was acquired by IBM in January 2016.As a copywriter at Resource/Ammirati, I collaborated with strategists to translate brands through voice and style, and with UX designers, graphic designers and developers to concept ideas and map content into the brand experience. I developed integrated campaign ideas and pitch work, led the production of copy and created brand content across platforms. I have worked with various teams on content for brands including Microsoft, Newell Rubbermaid, Sherwin-Williams, Purina Cat Chow, Nestle Toll House, RaceTrac and Gymboree, among others, in digital, print, radio and broadcast formats.In September 2017, Resource was acquired by IBM and became part of IBM's iX Studio.

Chicago, Illinois, United States

Chicago, Illinois, United States

Chicago, Il

Working closely with the founder, COO and producer, I helped shape and share the story of Experience Institute across multiple platforms. As Content and Community Manager​, my accomplishments include:✓ Managed team of 15 writers for the Ei Blog to generate content 3x weekly; monitored authorsubmissions and provided editorial feedback; published submissions through WordPress.✓ Content creation across multiple platforms including website, blog, social media accounts andnewsletters (1400+ subscribers), as well as internal and external communications.✓ Optimized SEO content through blog posts: my post “Apprenticeships vs Internships” one of the top visited landing pages of company website, achieving 20% of web traffic in relation to the main page.✓ Managed and developed social media operations, generating daily content across multiple platforms including Twitter, Facebook, LinkedIn and Instagram through HootSuite.✓ Organically grew Ei’s Twitter following by 76% over a seven month period.✓ Content contributor and editor for design and education exhibition event EXPO attended by over 100 Chicago creatives, designers, entrepreneurs, and influencers.

Greater Chicago Area

✓ Managed independent and in-class tutoring sessions, both one-on-one and in small groups, collaborating with faculty and admin to provide helpful resources for students.✓ Successfully coordinated courses in English, Writing, and SAT/ACT test prep for primary through university levels by implementing lesson plans designed to meet intended objectives. Achieved an average of 200 points score improvement for 15 students over the course of an 8-week SAT English and Writing boot camp.

Riverside, Ca

✓ Created individualized lesson plans and implemented materials in various course subjects, particularly English Language Arts and SAT/ACT test prep, for students ranging from the primary grades to the high school level. Managed both one-on-one instruction as well as group classes. Adapted course material to specific audience needs while accomplishing the intended objective.

New York, Ny

✓ Initiated and supervised office and administrative operations including, but not limited to, drafting and editing various written ephemera, fielding phone calls, emails, and other correspondences, processing financial paperwork under strict deadlines, coordinating event planning and program marketing efforts, as well as quantifying progress through reports delivered to the director.

Greater New York City Area

✓ Assisted with the development and copy-editing of advertorials and marketing emails. Researched advertising venues through both digital and print mediums. Retrieved and analyzed data to determine successful placements. Liaised with agencies and internal departments to ensure successful project management. Assisted with the development and marketing of The New School's Facebook page, increasing web traffic through various promotion strategies. Processed insertion orders and billing under strict deadlines.

Greater New York City Area

✓ Received and directed office calls. Assisted and completed data entry. Managed customer service relations and office scheduling with minimal supervision. Maintained filing and other secretarial duties with meticulous attention to detail.

Master Of Fine Arts (Mfa), Creative Writing, 4.0

Activities and Societies: Editorial Prose Coordinator of "LIT," Co-Editor of Prose for "LIT"

Bachelor Of Arts (Ba), Creative Writing, 3.75

Activities and Societies: Phi Beta Kappa, Magna Cum Laude, Co-Editor in Chief of "Mosaic"