Sue Linwood

Sue Linwood Email and Phone Number

Experienced marketing professional @ Silicon Valley Bank
3003 Tasman Drive, Santa Clara, CA 95054, us
Sue Linwood's Location
San Francisco, California, United States, United States
Sue Linwood's Contact Details
About Sue Linwood

Forward thinking marketer with 20 years of experience powering strategic growth for prominent financial services and technology companies. Proven track record of solid execution from vision to reality, and a passion for successfully driving ROI for business growth, loyalty and lifetime customer value. Responsible and dedicated team player with the ability to build positive, trusting relationships with clients and colleagues. Specialties: Marketing Strategy & Planning | Print & Digital Marketing | Customer Relationship Management (CRM) | Demand Generation | Product Marketing | Measurement, Analytics & Forecasting | UX and content management | B2B and B2C

Sue Linwood's Current Company Details
Silicon Valley Bank

Silicon Valley Bank

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Experienced marketing professional
3003 Tasman Drive, Santa Clara, CA 95054, us
Website:
svb.com
Employees:
1
Company phone:
408.654.7400
Company email:
clientservice@svb.com
Sue Linwood Work Experience Details
  • Silicon Valley Bank
    Payments Product Marketing Manager
    Silicon Valley Bank Jul 2022 - Present
    Santa Clara, Ca, Us
    Build and implement global product marketing programs and initiatives to increase revenue and customer retention
  • Bridge Bank
    Senior Marketing Manager
    Bridge Bank Jun 2022 - Aug 2022
    San Jose, Ca, Us
  • Contrast Designworks
    Client Services Manager
    Contrast Designworks Dec 2021 - Jun 2022
    Los Altos, California, Us
  • Wells Fargo
    Marketing Capabilities
    Wells Fargo Apr 2020 - Nov 2021
    San Francisco, California, Us
    Launched new web functionality to increase effectiveness of online campaigns, and educated business partners on how to use the technology to improve their ROI
  • Wells Fargo
    Product Marketing Manager
    Wells Fargo Oct 2018 - Oct 2019
    San Francisco, California, Us
    Developed multi-channel integrated campaigns to support acquisition and engagement for core Digital Banking and Digital Payment products.
  • Wells Fargo
    Digital Customer Experience Marketing Manager
    Wells Fargo Sep 2017 - Sep 2018
    San Francisco, California, Us
    Created a customized online experience for affluent and emerging affluent customers
  • Bank Of The West
    Multi-Channel Marketing Manager
    Bank Of The West Jan 2013 - Jul 2017
    Chicago, Illinois, Us
    Created go-to-market strategy and launched multiple direct mail, email and online incentive campaigns for the investment business to drive acquisition of new mass affluent customers and AUM.
  • Union Bank
    Marketing Communications Manager
    Union Bank Aug 2012 - Jan 2013
    San Francisco, Ca, Us
    Managed conversion direct mail for newly acquired bank customers including regulatory communications for business and consumer loans, wealth and investment services customers.
  • Wells Fargo
    Product Marketing Manager, Student Loans
    Wells Fargo Aug 2010 - Jul 2012
    San Francisco, California, Us
    Owned and executed the online marketing strategy for student loans. Created email and online aquisition campaigns and incentive programs to engage and retain customers.
  • Dolby Laboratories
    Web Project Management Consultant
    Dolby Laboratories Dec 2009 - May 2010
    San Francisco, California, Us
    Managed intranet redesign efforts
  • Wells Fargo
    Digital Marketing Manager, Credit Products
    Wells Fargo Apr 2008 - Oct 2009
    San Francisco, California, Us
    Developed, executed and optimized strategic online marketing programs for mortgage, personal credit products and auto loans via email and web.
  • Schwab Institutional
    Marketing Comunications Manager
    Schwab Institutional Apr 2006 - Dec 2007
    San Francisco, Ca, Us
    Re-branded all communications, sales and marketing materials, and created new collateral, notifications, emails and newsletters for financial advisors.
  • Charles Schwab, Ebusiness
    Digital Marketing Consultant
    Charles Schwab, Ebusiness Oct 2005 - Apr 2006
    Westlake, Texas, Us
    Developed promotions and content on the client home page and within the secure website, as well as product launches and news/information links.
  • Wells
    Product Marketing Consultant - Digital Products
    Wells Oct 2003 - Oct 2005
    San Francisco, California, Us
    Created key strategic programs to support acquisition, usage and retention efforts for Online Banking and Bill Pay in both online and offline channels.
  • Visa Usa
    Product Marketing Consultant
    Visa Usa Jan 2001 - Jun 2003
    Foster City, California, Us
    Created and launched content for “Visa Extras” rewards program and supporting Member and cardholder promotions. Visa smart card marketing, designed and launched an exclusive smart card website, including content, integration with Member banks, as well as online promotions and direct mail.

Sue Linwood Skills

Web Analytics Strategy User Experience Corporate Communications Advertising Budgets Event Planning Collateral Web Marketing Demand Generation Multi Channel Marketing Segmentation Analytics Integrated Marketing Customer Acquisition Financial Services Direct Marketing Product Marketing Competitive Analysis Crm Targeted Messaging Marketing Online Marketing Marketing Communications Brand Management Marketing Strategy Direct Mail Marketing Management Creative Direction Content Management Email Marketing Product Launch B2b Marketing Newsletters Brand Awareness Business Strategy Digital Marketing Online Advertising E Commerce Brand Development Database Marketing Strategic Partnerships Sem Vendor Management New Business Development Mobile Marketing

Sue Linwood Education Details

  • University Of Massachusetts Amherst
    University Of Massachusetts Amherst
    Communications

Frequently Asked Questions about Sue Linwood

What company does Sue Linwood work for?

Sue Linwood works for Silicon Valley Bank

What is Sue Linwood's role at the current company?

Sue Linwood's current role is Experienced marketing professional.

What is Sue Linwood's email address?

Sue Linwood's email address is su****@****rgo.com

What schools did Sue Linwood attend?

Sue Linwood attended University Of Massachusetts Amherst.

What skills is Sue Linwood known for?

Sue Linwood has skills like Web Analytics, Strategy, User Experience, Corporate Communications, Advertising, Budgets, Event Planning, Collateral, Web Marketing, Demand Generation, Multi Channel Marketing, Segmentation.

Who are Sue Linwood's colleagues?

Sue Linwood's colleagues are Kionna Jensen, Ryan Walrod, Jp Knight, Joseph A G., Rob Wiltuck, Pmp, Crystal Zamora, Cpa, Jason Louis.

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