MediaFire (www.mediafire.com) is a cloud storage service for businesses, professionals, and individuals. It has grown to an Alexa Top 65 site with 150M+ unique visitors per month and 50+ employees.• PR / Corporate Communications – Identify and network with current and potential partners for MediaFire in the San Francisco Bay area; help prepare material for meetings and introductions and collaborate with executive team for follow-up meetings; advised on press outreach strategy.• Monetization – Implemented the groundwork for advertising revenues and developed partnerships with networks and exchanges that fill 100M+ daily ad impressions.• Product Development – Collaborated with team to determine product direction based on market opportunities and predictions.

IntoMobile (www.intomobile.com) is one of the most trafficked news blogs on the web covering mobile phones and mobile phone technology with 2+ million unique visitors per month and a team of 8+ editors.• Product Development – Continually enhance website with products, features, and tools for front-end user experience as well as efficiency for back-end staff.• Business Development – Identify business growth opportunities through advertising and affiliate sales, SEO, and SEM initiatives, which have driven traffic and revenue growth. Perform constant performance analysis and conduct A/B & multivariate testing to optimize campaigns and strategies.• PR / Marketing – Identify and implement leading social media marketing strategies with Facebook, Twitter, and LinkedIn (among others) to build brand awareness and traffic; pushed PR efforts to get exclusive content published and talked about on leading sites and among tech influencers.• Operations – Managed team developers and designers and provided daily operational support for the activities of the Editor-in-Chief and Managing Editor.

Managed simultaneous projects, most of which stemmed from the Aug. 2006 integration of the Comcast, Adelphia, and Time Warner Cable footprints in Los Angeles, bringing the subscriber count from 350K to 2M+.• Project Management – Defined project requirements and resources, prepared and tracked schedules, and oversaw projects from initiation though delivery, while interfacing with project clients, key stakeholders, and team members.• Team Communications – Led project communications for projects across functional areas and/or between cross-functional teams, which included marketing, tech ops, engineering, and business ops.

Re-engineered and oversaw the warehouse and converter control operations – including its budget, facilities, and personnel (13, with 2 leads and 1 inventory coordinator), for the Northern Region (Los Angeles County).• Inventory and Budget Management – Responsible for helping forecast converter control CPE (e.g. converters, DVRs, modems, MTAs) budget. Implemented PeopleSoft (now Oracle) procurement tools (e.g. min/max system, location setup) to streamline inventory management.• Policies and Procedures – Developed and documented standard and emergency operating procedures for all warehouse and converter control activities. Developed work methods and labor utilization standards to establish and continually improve efficient staff and facility utilization.• Facilities Redesign – Developed a capital facility redesign project that tied in with a real-time usage reporting system to improve provisioning efficiency.

Analyzed, developed, supported, and implemented various efficiency-enhancing initiatives for multiple company departments, which contributed to increased cash flows.• Strategy Consulting – Responsible for identifying any operational deficiencies that result in financial loss or the degradation of customer or employee satisfaction.• Data Analysis – Developed working familiarity writing SQL queries and data analysis methods.• Efficiency Advocate – Recommended methods for improving utilization of personnel and resources to enhance productivity, safety, quality, and sales effectiveness as well as front line employee morale; used as foundation for a monthly bonus incentive program for field personnel.