Lorena Macías

Lorena Macías Email and Phone Number

Institutional Communications Coordinator @ Braskem Idesa
Mexico City, Mexico
Lorena Macías's Location
Mexico City, Mexico, Mexico
About Lorena Macías

Organizational Communicator with eight years of experience creating content, strategies, plans and corporate communication campaigns for companies in sectors like: energy, food, pharmaceutical, technology, retail and government.My passion? To create and implement strategies that promote the achievement of the company's business goals, strength its organizational culture and generate employee engagement.Myself? Proactive, analytical and highly oriented to achieve business goals. Every challenge is an opportunity to innovate, learn and grow. For me, teamwork is the key for success.Contact me: sofiamaciasgomez@gmail.com

Lorena Macías's Current Company Details
Braskem Idesa

Braskem Idesa

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Institutional Communications Coordinator
Mexico City, Mexico
Employees:
671
Lorena Macías Work Experience Details
  • Braskem Idesa
    Institutional Communications Coordinator
    Braskem Idesa
    Mexico City, Mexico
  • Braskem Idesa
    Internal Communications Coordinator
    Braskem Idesa Feb 2023 - Present
  • Braskem Idesa
    Internal Communications Sr Analyst
    Braskem Idesa Mar 2020 - Jan 2023
    Ciudad De México, México
    • Implementation and management of Workplace by Meta (Facebook) as the main internal media.• Internal Communications (annual strategy and internal media management) for more than 1,000 team members (Corporate and Industrial).• Wellness Program execution and evaluation. • Management of internal events and special projects.
  • Braskem Idesa
    Internal Communications Analyst
    Braskem Idesa Mar 2018 - Mar 2020
    Ciudad De México, México
  • Tolko, Comunicación Y Rp
    Communications Strategist And Content Leader
    Tolko, Comunicación Y Rp Jun 2016 - Jan 2018
    Ciudad De México Y Alrededores, México
    • Internal communication media, strategies and campaigns focused on meeting customer needs (Compliance, Employee Value Proposition, Social Responsability, Ocupational Safety and others)• Annual communication plans and internal media policies; creative concepts and contents for digital and printed internal media (Intranet, mailings, newsletter, screens, newsletters, communication boards, etcetera).• PR with media and spokesperson training support.
  • Procuraduría Federal Del Consumidor
    External Communications Coordinator
    Procuraduría Federal Del Consumidor Feb 2015 - Mar 2016
    • Content creation for the magazine “Revista del Consumidor” (radio and television), reviewed by the Presidency of the Republic. • Management of annual content calendars, search and monitoring of collaborations with expert guests and supervision of recordings and editing of more than 100 television and radio capsules.
  • Deloitte México
    Internal Communications Trainee
    Deloitte México Dec 2013 - Dec 2014
    Ciudad De México, México
    • Support in the logistics, launch, monitoring and dissemination of internal communication campaigns and internal events in matters of Social Responsibility, health and disease prevention, information security, among others.• Intranet management and creation of content for institutional bulletin, intranet, posters, announcements, social networks, among others.
  • Global Market & Services
    Corporative Communications Consultant
    Global Market & Services Oct 2013 - Oct 2014
    Ciudad De México, México
    • Consulting in institutional communication• Development of content and television scripts for the Public Broadcasting System of the Mexican State• Research and development of communication projects

Lorena Macías Skills

English Customer Service Liderazgo De Equipos Publicidad Microsoft Office Comunicaciones De Marketing Redes Sociales Marketing Digital Estrategia Mercadotecnia En Medios Sociales Mercadotecnia Estrategia De Mercadotecnia Photoshop

Lorena Macías Education Details

  • Universidad Nacional Autónoma De México
    Universidad Nacional Autónoma De México
    Especialización En Comunicación Organizacional

Frequently Asked Questions about Lorena Macías

What company does Lorena Macías work for?

Lorena Macías works for Braskem Idesa

What is Lorena Macías's role at the current company?

Lorena Macías's current role is Institutional Communications Coordinator.

What schools did Lorena Macías attend?

Lorena Macías attended Universidad Nacional Autónoma De México.

What skills is Lorena Macías known for?

Lorena Macías has skills like English, Customer Service, Liderazgo De Equipos, Publicidad, Microsoft Office, Comunicaciones De Marketing, Redes Sociales, Marketing Digital, Estrategia, Mercadotecnia En Medios Sociales, Mercadotecnia, Estrategia De Mercadotecnia.

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