Webdaksha is one stop solution for the ones who are looking to build their brand in the online industry.Webdaksha is a 360° marketing agency, helping brands to enhance their online presence.E-Commerce• Identifying, analyzing, and understanding the e-commerce needs and requirements of the clients as well as the companies• Development and execution of strategic and tactical business plans with other partners• Manage all aspects of web analytics related to eCommerce and communicate relevant information to team members, executive leadership, and cross-functional partners• Direct and manage internal and external teams• Oversee the e-commerce division and divide up employees on tasks.• Plan for e-marketing expenditures and develop a financial planDigital Marketing• Ownership and management of Internet marketing including social media integration• Identify trends and insights, and optimize spend and performance based on the insights• Brainstorm new and creative growth strategies• Measure performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

• To develop and implement the e-commerce strategy to maximize revenue and ensure the highest standard of customer service and satisfaction.• To manage, develop and care for the team responsible for e-commerce sales, fulfillment and dispatch• As Core team member of Ecommerce at ShopperTree, the job was to build and drive ecommerce transactional models and carry the overall P&L responsibility for the domain.• To set the strategic direction and co-ordinate all e-commerce activity and to manage relationship with all the affiliate channels managers.• Responsible for on time execution and accuracy of all products, commercial information, inventory and site promotional programs• Review visitors online behavior using Google Analytics & generating weekly traffic report• Engaged in market activation, plan promotions and drive sales.• Analyze performance of products, monitor sales, competition and sell through rate.• Brand development, web site traffic growth, web site UI and advertising revenue. Developed brand strategy and statistics systems.• Website Design & Analytics: Navigation planning and behavior analysis (using Google Analytics) to enhance buying experience and increase seller conversion. Worked with Web designers to make the website more creative & user-friendly as possible • Online Marketing/Advertising: PPC campaign, coupon sites, email marketing, affiliate marketing, SMO and Social Media tools.• Delivering season-wise and annual sales & realization targets.• Identify new areas of e-commerce opportunity beyond current organizational thinking.