Samantha Masciulli Email & Phone Number

Birmingham, Michigan, United States

Warren, Michigan, United States

Developed and maintained high-visibility Power BI scorecards for GM’s CMO, providing quarterly insights into performance trends for Chevrolet, Buick, GMC, and Cadillac. Supported the US Sales Leads Performance team with advanced DAX measures and data visualization training. Managed large datasets for Dealer Digital Performance leads using SQL and M code.

Birmingham, Michigan

Leveraged M code in Power Query to enhance data cleaning and structuring for Power BI dashboards. Employed DAX for data manipulation and QA, ensuring data integrity across digital advertising providers and tagging systems. Developed DAX measures for comprehensive insights into website and digital campaign performance. Extracted and analyzed datasets using.

Birmingham, Michigan

Monitored and troubleshooted client’s enterprise lead management system, ensuring seamless integration of customer inquiries into CRM tools. Generated weekly ad-hoc reports using SQL to update clients on lead volume and conversions. Acted as Pulte’s Internal Program Manager, overseeing budget tracking, division marketing support, email programming, and CMS.

Turin, Piedmont, Italy

Maintained excellent client relationships with German and Austrian markets through monthly visits and weekly alignment calls. Preserved strong ties with FCA Headquarters in Turin with weekly updates on projects and metrics. Managed a support team assisting 300 German-speaking dealers with websites and digital advertising. Perfected skills in Microsoft.

Birmingham, Michigan

Managed 42 dealerships in the Midwest Region under the Volkswagen Dealer Digital Program, advising on website and digital advertising to meet dealer needs and goals. Created custom graphics in Photoshop to enhance dealership websites and boost customer engagement. Collaborated with various providers to align dealership web presence with brand goals and.

Southfield, Michigan, United States

Evaluated data across markets to ensure regional consistency and accuracy. Assisted upper management with budgeting and annual planning, considering evolving advertising dynamics. Organized nationwide print publications to meet deadlines and customer expectations. Enhanced communication skills through interactions with diverse markets and management..

Novi, Michigan, United States

Ensured successful store openings by assembling displays, mannequins, and fixtures according to corporate guidelines. Maintained knowledge of current products and pricing to drive sales and enhance customer experience. Created daily outfit displays to generate customer excitement and visually merchandised the store for a luxurious shopping environment..

Three Rivers, Michigan, United States

Enhanced company website and social media presence through development, functionality, and design improvements. Educated a unique customer market on health and digestive sensitivities, promoting awareness and better health practices. Experimented with Gluten Free Sensations products to create new recipes and brainstorm new product ideas.

Novi, Michigan, United States

Practiced excellent customer service skills and effective time management. Communicated with diverse customers to understand and meet their needs. Developed strong multitasking abilities to handle various responsibilities efficiently.

Canton, Michigan, United States

Developed strong team work skills, excelled at providing excellent customer service in a fast-paced work environment