Oversees and successfully executes multiple projects and initiatives involving the protection, development, and enhancement of various brand assets within the organization. Ensures the company adheres to the identified brand guidelines and protocols for each manufacturing and business partner. Integral in providing support and influence to ensure all locations deliver visually consistent and brand standard in-store retail space within each facility. Develops and oversees the internal and… Show more Oversees and successfully executes multiple projects and initiatives involving the protection, development, and enhancement of various brand assets within the organization. Ensures the company adheres to the identified brand guidelines and protocols for each manufacturing and business partner. Integral in providing support and influence to ensure all locations deliver visually consistent and brand standard in-store retail space within each facility. Develops and oversees the internal and external communication methods, ensuring consistent, relevant, and current content. Show less

Serves as the central point of contact for the department, providing comprehensive department and administrative support. Creates and manages processes and procedures including the creation of online ordering systems for team members to easily access and use. Manages, creates, and strategizes content for social media platforms (including Facebook, LinkedIn, Instagram, and Twitter), blog creation, as well as internal and external company letters. Organizes various branding projects in… Show more Serves as the central point of contact for the department, providing comprehensive department and administrative support. Creates and manages processes and procedures including the creation of online ordering systems for team members to easily access and use. Manages, creates, and strategizes content for social media platforms (including Facebook, LinkedIn, Instagram, and Twitter), blog creation, as well as internal and external company letters. Organizes various branding projects in conjunction with the Manager of Corporate Development within the company as needed. Works with public affairs contact to ensure proper coverage of company events and growth. Completed and maintains brand guidelines for the organization. Show less

Created 15 original blog articles, white papers, and case studies each week for various clients and was responsible for editing articles from the team. Each piece was thoroughly researched, carefully written, edited, and met company, agency, and personal standards before submission. Represent the agency on a national level at industry conferences and report on industry trends discussed at these conferences.

Created original blog articles and placed blog articles for four different clients twice per week each. Each article was thoroughly researched, carefully written, and edited. Created email marketing campaigns, executed them, and evaluated their success. Created client information files. Developed a company newsletter which was distributed to employees, clients, and potential clients.