At the helm of Bayer's Strategic Consumer Insights for the Pain & Cardio franchise, my role encompasses transforming consumer data into strategic initiatives that drive business growth. With a focus on identifying and acting on unmet consumer needs, our team's insights are pivotal in shaping high-level executive decisions.My competencies, grounded in rigorously applying analytical skills and consumer research, have been instrumental in uncovering growth opportunities for multi-million-dollar revenue pools. Harnessing these abilities, we have catalyzed targeted strategies that resonate with global markets, fostering informed decision-making and robust stakeholder relationships.