Smita M Email & Phone Number

Chennai

Function as the leader of the property’s sales department in carrying out the following objectives-• Provide day to day leadership to sales associates to achieve property sales objectives with overall responsibility for achieving booking goals and property revenues. • Implement the brand’s service strategy and applicable brand initiatives in all aspects of the sales process and focuses on building long-term, value-based customer relationships that enable achievement of the hotel’s sales objectives.• Evaluate the property’s participation in the various sales channels and sources such as., Unit Sales, Regional Sales, GDS, OTA, hotel website,Starnet etc and develops strong working relationships to proactively position and market the property. • Manage the marketing budget to enable development of property specific campaigns, promotions and collateral to drive revenue and meet property objectives.• Developing and implementing property–wide strategies that deliver products and services to meet or exceed the needs and expectations of the brand’s target customer profile and property associates and provides a return on investment to the owner and Starwood Hotels and Resorts Worldwide.

Promoting Novotel Hyderabad Convention Centre, Hyderabad International Convention Centre, Novotel Hyderabad Airport, Novotel Vishakapattnam Varun Beach, Mercure Hyderabad Abids.• Constantly investigating and assessing market conditions and competition to determine effective and productive sales programs.• Establishing and maintaining relationships with all the current and prospective customers.• Updating and upgrading knowledge and awareness of special events, conventions, business meetings and other opportunities in the market, this would help for the sales of the facilities provided by Accor.• Designing and executing sales plans and strategies for the assigned segments and prepare and conduct presentations for them.• Planning and initiating action plan to approach and secure new business for the organization.• Report to the Director of Sales and Marketing regularly with monthly and weekly sales plan and market analysis. Update on progress of the various activities, provide information about prospective customers, customer feedback and make forecasts.• Preparing annual sales goals, develop working plans to carry out goals, compare actual achievements against goal, periodically take necessary corrective action.Event Management at Hyderabad International Convention Centre• Specialist in acquiring conferences and event management (Seminars, Tradeshows, Exhibitions, Wedding Groups, Association Conventions, Incentive Programs, Training Programs, Product Launches).• Maintaining a calendar of events for effective long term planning & management.• Detailing of Space Planning and Allotment, Event set up, Creating event designs, Staff allocation, AV Specifications. Conference Programming and Multimedia Productions and Catering F & B requirements.• Overseeing procurement of catering, audiovisual, security & rental needs• Overseeing accommodation, travel schedules, day plans and registration procedures.• Expertise in budget management and analysis

Promoting The Lalit, New Delhi, The Intercontinental Lalit, Mumbai, The Lalit, Bangalore, The Lalit, Goa, The Lalit Palace, Srinagar, The Lalit Laxmi Vilas Palace, Udaipur, The Lalit Temple View, Khajurao• Manage sales activities and events in line with the annual sales and marketing plan to achieve/ exceed budget.• Planning and assisting in preparation of annual sales budget with Regional Sales Head.• Develop and maintain contact with the Corporates, Travel Agents and Tour Operators, Consulates and Trade Commission, Meeting and Convention Planners and Association bodies.• Gauge the competitor's activities to acquire and refresh Market Intelligence.• Grow existing business by pursuing leads and converting them to closed sales.• Coordinating induction, orientation, training and development of sales team.

Bhm, Hotel Management

Bachelor Degree in Hotel Management

Education record

Bachelor In Hotel Management, Hotel/Motel Administration/Management