Smita Narayan Email & Phone Number

Gurugram, Haryana, India

Gurgaon, India

Gurgaon, Haryana, India

New Delhi Area, India

• Anticipate change in industry environment and steer business strategies to ensure higher market share, revenue share & profitability.
• Responsible for new product development by optimizing mix of pricing, product, promotion channel to achieve revenue
• Cross functional process management to enhance reach of products & services across channels and ensure minimum time to market
• Strengthening on ground distribution and build strong modern trade channel network to drive key strategies of Vodafone
• Managing all marketing activities for telephony services, advertising, research, PR, events and media agencies to create customer awareness and recognized value proposition

Punjab, India

• Responsible for Product development, Brand communication, and Market strategy
• Ensures Market penetration of all new product offerings and increase in market share for existing product data portfolio.
• Track and analyse competition including tariffs, trade schemes, promotions, advertising and using this data to support decision making
• Work on engagement ideas both offline and on-line along with project management of all brand related activities.
• Keep ahead of industry’s development s and apply best practices to areas of improvement for better customer service experience. Develop service procedures, policies and standards for front line customer support team to.

Bengaluru Area, India

Responsible for overall positioning and marketing of Wipro technologies and its strategic business units.Help in developing go-to-market strategies for new solutions and service portfolios for the business and expanding the market presence of the business> Positioning and branding: Defining and building the value proposition for the busines> Analyst.

Ludiana

• Project:To identify & formulate strategy to enter potential export markets for grey & mélange yarns
• Marketing strategy to increase presence and market share in current geographical markets
• Identified new opportunities, in terms of markets and new products
• Analyzed investment decisions on basis of Market size, Economic stability and ROI
• Conducted competitor mapping, sales channel analysis & benchmarked against industry best practices
• Understood modes of market entry strategies & sales related challenges in global market

Pune Area, India

• Worked on project:High Level Billing design for Customer Account- British Telecommunication Global Services(BTG)Responsibilities
• Developed Sales structure for BT to support Indirect channel partner and multiple product portfolio
• Developed tools to track delivery performance, market potential and sales forecasting
• Coordinated with offshore business clients to gather business requirement and functionality
• Increased productivity by 55% through effective trading between BT,Channel partners and 3rd party suppliersAchievements
• Offered customers about 40% cost advantage by providing end to end integrated solution

Master Of Business Administration (M.B.A.), Sales, Distribution, And Marketing Operations, General

Activities and Societies: Sports Committee member, IIM Indore Organizing Team member of IIM Indore Marathon,IIM Indore

Bachelor Of Technology (B.Tech.), Electrical, Electronics And Communications Engineering