Bekah Smith Email and Phone Number
Hello, I am Rebekah, a charismatic, data-driven, customer-focused marketing leader and expert on target consumer behaviors and key hurdles with big-picture vision, sound analytical, quantitative and problem solving skills, and meticulous work ethic. I attribute my outstanding track record of achievement directly to my ability to effectively provide oversight of marketing operations and personnel, and drive marketing efforts for both the brand and product. Furthermore, I am highly skilled in end-to-end marketing strategy, and planning, marketing operations, and campaign analytics, and have been acknowledged for establishing high-impact engagement strategies, and marrying research and data-driven rigor into innovative and impactful ideas.Professionals and business owners enjoy working with me because I am a personable, hands-on leader, mentor, and strategic thinker with outstanding management, communication and interpersonal talents, and I have had repeated success shifting consumer behavior, driving enterprise value creation, accomplishing commercial excellence, and leading teams integrating ideas across touch-points to strengthen the customer experience.Connect with me today to find out how I am able to explore opportunities to add value, forge strong client and employee relations, optimize account acquisition and client retention, and strive for the continued growth and success of your business.
Inspira Financial
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Sr. Director Of Marketing StrategyInspira Financial Feb 2022 - PresentChicago, Illinois, United StatesMillennium Trust Company and Payflex are now Inspira Financial
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Communications & Connections DirectorRs Marketing 2015 - Jun 2022Maple Grove, MnI perform client consultation services while accomplishing these notable outcomes:» With business leaders and agency partners introduced integrated marketing strategies and plans which accelerated revenue growth» Identified and assessed key insights and audience groups from both quantitative and qualitative sources to establish target audience segments and profiles which heightened audience engagement» Integrated ideas and initiatives across connection points and digital channels which raised customer preference and loyalty, and resulted in meaningful connections between brand and consumer» Forged and managed external agency partner relations, and drove plan development and execution which optimized client communication objectives and strategies and led to achieving integrated, strategic initiatives» Developed and implemented strategic integrated marketing plan to re-launch regional retailer which improved margins and led to YOY double digit increase in sales and transactions
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Director, Media StrategyHaworth Marketing + Media Jan 2021 - Feb 2022Minneapolis, Minnesota, United States -
Sr. Engagement Strategist & Department LeadZeus Jones Ltd. 2011 - 2015Minneapolis, MnI managed accounts, drove audience engagement and analysis to optimize engagement activity and delivered these key results:» As central lead for agency partners collaborated with, oversaw and motivated +20 team members thus strengthening connections strategy across disciplines» Established brand strategy and purpose which boosted value proposition and innovation» Implemented test-and-learn strategies through social media and SEM, and designed and engineered eco-systems which led to cohesive and purposeful consumer engagements across multiple audiences» Analyzed business and marketing metrics which improved operations across LOB and key platforms» Initiated best-in-class social strategy and content which led to highly engaged social community for Nestle» Aligned marketing needs with agency, wrote client contracts, created staffing projections, drove hiring efforts, reviewed staff performance, and trained and mentored team which led to high performing and efficient workplace -
Media Strategy DirectorBarrie D'Rozario Murphy 2008 - 2011Minneapolis, MnI was accountable for media efforts, strategic direction, plan development and execution, and advertising, measurement, reporting, and reconciliation functions, and contributed these excellent successes:» Provided oversight of all human resources functions including recruiting, training, supervising, and mentoring workforce which led to launch of new media department in only 2 years» Created and executed cross-channel media strategies which in turn strengthened digital experiences» Negotiated and effectively managed multi-million dollar annual media contracts across multiple media channels and vendors all of which boosted client’s overall advertising expenditure
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Media SupervisorHaworth Marketing & Media 2007 - 2008
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Media SupervisorFallon 1999 - 2007Minneapolis, Mn
Bekah Smith Education Details
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Bachelor Of Science: Health & Wellness
Frequently Asked Questions about Bekah Smith
What company does Bekah Smith work for?
Bekah Smith works for Inspira Financial
What is Bekah Smith's role at the current company?
Bekah Smith's current role is Dynamic Marketing Director with extensive experience, leadership and skills to add value to your marketing operations..
What schools did Bekah Smith attend?
Bekah Smith attended University Of Minnesota.
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Bekah Smith
Harrisburg, Pa -
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