Carole Smith Email and Phone Number
Creative, dynamic, and effective leader - I'm able to think big picture, but can also zero in on the key details to get the job done. Ex- Verizon and experienced working with global Fortune 500 brands, national nonprofits, and start-ups to help them grow their business, launch new products, and connect to the right audience using an omni-channel strategy. As an award-winning DEI leader, I've led a team that built an effective corporate DEI program from the ground up including employee resource groups (ERGs), education programs, and social justice campaigns that generated $200k in contributions. I'm also a frequent speaker on big data, social media, tech, AI, and board service. Prior board member for UCLA Academic Advancement Program and Green Dot Public Schools. Current member American Staffing Association (ASA) 2025 ASA Inclusion, Diversity, Equity, & Advocacy (IDEA) Group Council and 50/50 Women on Boards Strategic Council (national).Former last name - Carole NealFor sales or business-related inquiries, you can message me here in lieu of a connection request.Skills: Business Strategy | Finance | B2B Marketing | B2C Marketing | Leadership | Omni-Channel Marketing | ABM Marketing | Brand Management | Data-driven | Marketing Strategy | DEI | DEIB | Digital Transformation | Executive Communications | Change Management | Project Management | Social Media | Storytelling | Public Relations | Demand Generation | Digital Marketing | Public Speaking | Customer Relationship Management (CRM) | Budgets | P&L Management | Negotiations | Nonprofits | Event Marketing | Grant Making | Cause Marketing | Vice President | CMO | COO
Aquent
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Marketing DirectorAquent Sep 2021 - PresentBoston, Ma, UsDevelop, implement, and oversee the strategic priorities for marketing, branding, and lead generation for Aquent brands including Aquent Studios and Aquent Talent. Part of the team that has produced award-winning content including the Talent Insights Report and Salary Guide which have increased revenue and brand awareness. -
Executive Advisor Diversity Equity And Inclusion (Dei) Council / Co-Founder / Former ChairAquent Jul 2020 - PresentBoston, Ma, UsRecognized as one of the Top DEIB leaders by Untapped for work related to diversity, equity, and inclusion (DEI).Currently serving as the executive sponsor of the DEI Council focused on implementing new DEI programs, rolling out additional ERGs, and building out the organizational infrastructure. Launched social impact initiatives that raised $80k to support humanitarian aid to Ukraine including partnering with CARE.org.As the former Chair of the Council, launched a social justice campaign that raised $100k+ in donations and built out an effective DEI program from the ground up. -
Interim CmoAquent Feb 2021 - Aug 2021Boston, Ma, UsInterim CMO responsible for all corporate branding and marketing initiatives. Developed a robust marketing strategy to successfully launch a new division. -
Vitamin T (An Aquent Company): Marketing DirectorAquent Nov 2019 - Jan 2021Boston, Ma, UsLed Marketing for Vitamin T, an Aquent company. Doubled social media followers and engagement across LinkedIn. -
Adjunct Professor (Part-Time) / Guest LecturerLoyola Marymount University Aug 2018 - Jan 2022Los Angeles, Ca, UsTaught undergraduate courses in public relations and social media as a highly rated and effective professor within the College of Communications and Fine Arts. -
Lead La - Professional Leadership ProgramCoro Southern California Sep 2018 - May 2019Los Angeles, Ca, UsWorking within an unparalleled network of engaged civic leaders, Lead LA participants develop the skills to get things done in a complex environment while examining the city’s social, political, and economic issues. -
Head Of Digital Marketing, Strategic Enterprise NetworksVerizon May 2016 - Dec 2018Basking Ridge, Nj, UsLed digital marketing and branding, strategy for multi-billion dollar product portfolio. Recognized as one of the top performers in Marketing by Chief Marketing Officer (CMO) for developing compelling go-to-market strategies for cloud based solutions (SaaS). -
Global Product MarketingVerizon Feb 2011 - May 2016Basking Ridge, Nj, UsOversaw large cross-functional teams and created integrated digital marketing campaigns for the Data Breach Investigations Report (DBIR) and PCI cybersecurity report that doubled the number of downloads. Led Los Angeles based corporate philanthropic initiatives like "Shower for the Shelters" and "Tools for School". -
Product Launch / Go To Market StrategyVerizon Aug 2008 - May 2011Basking Ridge, Nj, UsDeveloped compelling campaigns and go-to-market strategies to support the launch of an average of 5 new global products per year representing $27M+ in projected annual revenues. -
Marketing Communications & BrandingVerizon Nov 2006 - Aug 2008Basking Ridge, Nj, UsCreated collateral for high growth, strategic product portfolio including executive communications, press releases, and sales enablement materials. -
Regional Strategic Accounts DirectorMci Telecommunications Corporation 2003 - 2005Richardson, Tx, UsLed negotiations and secured multi-million dollar wins at top growth and renewal accounts in the sales branch with comprehensive account Based Marketing (ABM) strategies. Interim Sales Director for Orange County branch managing a 50+ person team of sales, service, and engineers.Recognized as one of the top 100 employees for work with MCI Foundation and local nonprofits
Carole Smith Education Details
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Ucla Anderson School Of ManagementMba -
Cornell UniversityEquity & Inclusion (Dei) -
Cornell UniversityEcornell Graduate Level Certificate In Digital Marketing -
Hood CollegeBusiness (Finance Concentration) -
Hood CollegeFrench Language And Literature -
University Of StrasbourgDeuxième Degré
Frequently Asked Questions about Carole Smith
What company does Carole Smith work for?
Carole Smith works for Aquent
What is Carole Smith's role at the current company?
Carole Smith's current role is Global Marketing Executive | Top 50 Inclusive Leader 2024 | ADCOLOR Leaders 2024 | Award Winning Omni-Channel Growth Strategies | Board Member - Audit, Finance, Compensation, ESG.
What schools did Carole Smith attend?
Carole Smith attended Ucla Anderson School Of Management, Cornell University, Cornell University, Hood College, Hood College, University Of Strasbourg.
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