As Echo Delta's SVP of Strategy, I'm responsible for supporting and guiding a high-performing, cross-disciplinary team of creative, media, and research experts, and continuously advancing our offerings to deliver exceptional value to our clients. I also have the distinct pleasure of hosting our firm's podcast, the Higher Ed Marketing Lab, and spearheading our firm's industry research initiatives.

Leads CNP's team of digital marketing strategists and web engineers, and provides consultative insights to clients on all aspects of digital marketing to help them seize new opportunities and drive tangible results from their digital efforts. Frequently serves as chief translator between technical and non-technical folk.

Managed digital marketing engagements for a diverse roster of clients including some of Florida's most well-known brands, including Florida State University, Florida Department of Citrus, and Publix Super Markets. Coordinated the daily activities of CNP's web development team and continually advised clients on all aspects of digital marketing.

Contributing editor for Lakeland's most celebrated lifestyle magazine.

Oversaw the daily operation and strategic direction of one of the nation’s leading providers of social media marketing services to mid-size businesses. Directly managed a staff of 12 FTEs and contractors.-Reduced operational expenses by 15%.-Spearheaded partnership with HubSpot, Inc. and drove agency efforts to reach HubSpot Certified Partner status. -Expanded agency services to include integrated inbound marketing services, including search and social PPC, content development, and email marketing.

Developed and oversaw the execution of social media marketing strategies for businesses of all sizes in a wide variety of verticals.Core responsibilities included:-Working closely with clients to develop integrated, customized social media marketing solutions.-Consulting with stakeholders to determine high-value social media marketing goals and measurements of success.-Collaborating with graphic designers, ad specialists, copywriters, and account managers to generate project deliverables.-Analyzing and evaluating marketing metrics to determine the success of social media efforts.-Rapidly embracing new tools, techniques, and emerging technologies to further benefit clients.

Managed training, change-management, and organizational development initiatives for one of the most respected and profitable retail brands in the world. Guided projects from preliminary analysis and design through implementation and evaluation. Served as the central point of contact for each initiative, coordinating with project stakeholders to ensure projects were completed on time and within constraints.● Used the WordPress platform to design, develop, and implement the company’s first website devoted entirely to leadership development. ● Designed, developed, and implemented the company’s first comprehensive leadership development program for top-level Retail managers.● Frequently asked to provide rising senior leaders with coaching on presentation design and delivery. ● Selected to deliver day-long professional writing workshops to corporate personnel across each of the company's divisions.

Taught geology, chemistry, physics, and biology at the middle school level. Directly responsible for deciding long-term curriculum priorities based on time and resource constraints, as well as the design and delivery of high-impact, educationally sound lessons.Number of students performing at or above grade level was roughly double that of state and county averages, based on state standardized tests.

Initially, taught intensive reading to 3rd grade students. Eventually entered the traditional classroom setting as a 4th grade teacher.