Susie Moschkau, Mba

Susie Moschkau, Mba Email and Phone Number

Marketing & Digital Leader ► Entrepreneur @ Dairy Queen
Susie Moschkau, Mba's Location
Champlin, Minnesota, United States, United States
About Susie Moschkau, Mba

►MARKETING & DIGITAL LEADERI am a seasoned professional in Marketing with a relentless passion for driving transformative business growth. With a track record of crafting and executing high-impact marketing strategies, I excel in elevating brand presence, engaging target audiences, and delivering measurable results.My approach centers on customer-centricity as the cornerstone of success. By putting consumers at the forefront of every initiative, I create resonant experiences that forge lasting connections. I thrive on setting ambitious goals and rallying cross-functional teams to surpass them, consistently delivering on expectations and propelling organizations to new heights.My strategic mindset is intricately woven with data-driven decision-making. Through rigorous analysis of key performance indicators and market trends, I uncover insights that steer strategies toward maximum impact. I specialize in formulating adaptable tactics that empower businesses to navigate complexities, seize opportunities, and achieve sustainable growth.Having honed my skills through a dynamic career spanning various industries, I offer a unique blend of creative vision and analytical prowess. My experience as a marketing leader, coupled with a solid foundation in business and technology, enables me to architect innovative solutions that resonate with modern audiences.Let's connect and explore how my strategic prowess, collaborative leadership, and unwavering dedication to excellence can contribute to your organization's success. Together, we can navigate the evolving marketing landscape and chart a course toward a future defined by market leadership and boundless possibilities.►FOUNDER, FLIP'EM THE BIRD, INCFemale-founded small business. Flip 'em the Bird is rooted in a rebellious spirit, providing people who are breaking stereotypes feel like a bad-ass with cleverness, wit and a dash of curse words. SHOP NOW:►https://flipemthebird.com

Susie Moschkau, Mba's Current Company Details
Dairy Queen

Dairy Queen

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Marketing & Digital Leader ► Entrepreneur
Susie Moschkau, Mba Work Experience Details
  • Dairy Queen
    Vp Of Digital Experience
    Dairy Queen Jan 2024 - Present
    Bloomington, Minnesota, Us
  • Dairy Queen
    Director Of Digital Marketing
    Dairy Queen Feb 2019 - Jan 2024
    Bloomington, Minnesota, Us
    I've been lucky enough to be part of a fantastic journey in the world of digital marketing innovation at Dairy Queen. Imagine a puzzle – I'm just one piece, but we've been shaping DQ's digital landscape with a multi-year roadmap that's as exciting as it is strategic.When it comes to teamwork, I've always believed that the whole is greater than the sum of its parts. That's why I've been connecting our talented digital marketing bunch with some seriously awesome teams – the imaginative marketers, the tech gurus in IT, the data wizards, our top-notch executives, and the passionate Franchise Leadership Council. It's like a symphony of brilliance.Data isn't just numbers; it's stories waiting to be told. I've made it my mission to turn those numbers into presentations that not only make sense but also inspire. From chatting with our fantastic DQ management to sparking conversations with our dedicated franchisees, every interaction has been a chance to learn and grow.Now, let's talk budgets and roadmaps – the strategic compass for our journey. It's a bit like planning a grand adventure, full of twists and turns, and I'm here to make sure we're ready for anything that comes our way.
  • Pacifier
    Board Of Advisors
    Pacifier Jun 2018 - Present
    Minneapolis, Minnesota, Us
  • Flip'Em The Bird, Inc
    Owner
    Flip'Em The Bird, Inc Mar 2018 - Present
    Minneapolis, Minnesota, Us
    ►MISSIONFlip 'em the Bird is rooted in a rebellious spirit, providing people who are breaking stereotypes feel like a bad-ass with cleverness, wit and a dash of curse words. ►VISIONTo encourage people to be brave in life and laugh, a lot.►PURPOSEI think everyone needs to tap into there inner badassery. I started this company when I was laid-off, depressed, and trying to find my value. I could've just bought a "hang in there" kitten poster, but I knew I needed a change, a big one. My passion is rooted in motivating others who are overcoming adversity, encouraging people who say "f*ck it" to who they are "suppose" to be and embrace who they are. So I set out to build a company that empowers people to break the societal norms in a way that also makes people laugh their ass off. ►PURCHASEYou can purchase any of our products on our website (www.flipemthebird.com). Wholesale opportunities please reach out to hello@flipemthebird.comLET’S CONNECThello@flipemthebird.com ► https://flipemthebird.com
  • Radio Tower Digital
    Global Digital Strategy
    Radio Tower Digital Mar 2018 - Dec 2018
    ►MISSIONRadio Tower Digital is a consultancy committed to expanding, optimizing, and transforming businesses - digitally.►AUDIT DIGITAL STRATEGYAudit existing programs including; organizational structure (product/scrum), content organization and optimization, program management, agency management, customer engagement, and analytics►DEVELOP STRATEGIC ROADMAPS Key Performance Indicators outcome that aligns with organizational strategy. Immediate actionable 1-3 month roadmap (reviewed quarterly); accompanied with 2-3 years growth goals and prioritize tactics. Optional Vendors Audits and RFP development.
  • Carlson Rezidor Hotel Group
    Director, Global Digital Experience
    Carlson Rezidor Hotel Group Apr 2016 - Dec 2017
    Brussels, Be
    ►TRANSFORMATION STRATEGYBrought in to drive the business case for significant investments required to modernize digital experience internal team and external facing digital properties. Accountable to a global portfolio of 8 brands with over 1,400 hotels. Restructures team and adds new capabilities and vendors, including product management, UX, usability research, and multivariate testing. Manages a $12 million budget with over $1.5 Billion in hotel revenue P&L accountability across digital. ►LEADERSHIP ACCOUNTABILITIES Reports to VP Global Integrated Marketing and manages a team of 22. Fosters a culture of innovation and continuous improvement across departments and global theaters. Defines user experience vision and strategy across web, apps, booking funnel and in-hotel technology. Develops the strategy and executing through an optimized development of a new multi-brand digital platform and consolidation of mobiles applications. Leads web, mobile, booking funnel, and in hotel technology product development strategy within the Global Digital team.
  • Target
    Sr. Product Owner, Business Consulant, Change Agent
    Target Mar 2012 - Mar 2016
    Minneapolis, Mn, Us
    ►LEADERSHIP ACCOUNTABILITIES Represented the voice of the guest with an expertise in category page experiences, special events, and ADA compliance. Incorporated feedback and input from customers, partners and in-house teams on product strategy and finding ways to expand product market reach. Led product managers and coordinated with engineering, marketing, and other teams. Managed budget of $8 Million, 2 direct reports with dotted lines across technology, testing, and delivery. ►CHANGE AGENTMade creative recommendations to expand product base and vision. Led employee based activities and workshops to drive Agile practice and create team cohesion. Created and accountable for managing and implementing marketing activities through research, strategic planning and implementation.►CLOSING CONTENT GAPS AND INCREASING EFFICIENCIES Oversaw creative content management portfolio and directed teams to drive and innovate cost-effective solutions to decrease overhead cost and streamline processes. Created content strategy and 5-year action plan to drive efficiencies and process savings. ►COMMUNICATION IS KEYCreated communication plan and implemented across all of Target Marketing and technology teams. Successfully implemented content management strategy across the e-commerce platform while staying aligned with the corporate strategy and keeping 100's of people up to date.
  • Jostens
    Senior Manager, Ebusiness
    Jostens Nov 2010 - Mar 2012
    Minneapolis, Minnesota, Us
    ►LEADERSHIP ACCOUNTABILITIES I served as a senior manager in eBusiness, blending technology and business opportunities to deliver market solutions for sales reps, customers, and consumers. Oversaw all activities and created strategy for customer-facing web solutions/tools; Jostens selling tools with their Yearbook Avenue application.►CHANGE AGENT Created and lead human resource objectives for digital talent by recruiting and coaching, potential employees. Used competitive intelligence to successfully implement a 30-60-90 day model while working with monthly releases.
  • Solutia Consulting
    Senior Consultant
    Solutia Consulting Sep 2007 - Oct 2010
    Minneapolis/St. Paul, Minnesota, Us
    ►CREATING THRIVING CULTURESEstablished new and managed existing customer relationships. Served as active member and coordinator of the community giving the team. Encouraged recruitment opportunities within the company. Active in strategy, structure, management, and operations of the company and identified options for organization and suggest recommendations for change, as well as advised on additional resources to implement solutions. Facilitated and coordinated internal staff recognition program.►LAYING THE GROUNDWORKCreated ground-breaking strategies, authored business plans, and established tactical goals for various Delivered analytical insights on the current business through data capture, analysis, and story-telling. Took a lead role in client projects to help clients deliver their transformation objectives and to continually build and improve methods and product. Implemented recommendations/solutions and ensure the client receives the necessary assistance to carry it all out.►CLIENT LIST - UHC-Target-CVS/MinuteClinic

Susie Moschkau, Mba Skills

Business Process Improvement E Commerce Strategy Team Leadership Management Leadership Process Improvement Effective Communication Skills Complex Problem Solving It Strategy Business Strategy Cross Functional Team Management Executive Decision Making Global Expertise Strategy And Governance Digital Transformation And Innovation Strategic Planning Product Management Critical Thinking Skills Team Building And Mentoring Strategy Development Team Development And Recruitment Customer Experience Management Negotiation And Issue Resolution Vendor Management Technical Troubleshooting Hospitality Industry Cross Functional Supervision Steering Committee Advisory Multi Channel Strategy Hospitality Expert Business Development P&l Management Business Process Design Organizational Design Technical Team Development And Recruitment Functional Team Development And Recruitment Deployment And Cutover Execution Budget Proposals Productivity Improvement Profit Growth Improvements Consulting Digital Strategy Workflow Planning Technical Support Customer Service Program Management Solution Architecture Large Project Estimating And Resource Forecasting Financial Management Root Cause Analysis Excellent Organizational Skills End User Training Corporate Finance Marketing Strategy Marketing Content Strategy

Susie Moschkau, Mba Education Details

  • University Of Mary
    University Of Mary
    Business
  • Metro State University
    Metro State University
    General

Frequently Asked Questions about Susie Moschkau, Mba

What company does Susie Moschkau, Mba work for?

Susie Moschkau, Mba works for Dairy Queen

What is Susie Moschkau, Mba's role at the current company?

Susie Moschkau, Mba's current role is Marketing & Digital Leader ► Entrepreneur.

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What schools did Susie Moschkau, Mba attend?

Susie Moschkau, Mba attended University Of Mary, Metro State University.

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Susie Moschkau, Mba has interest in Social Services, Education, Environment, Human Rights, Arts And Culture.

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Susie Moschkau, Mba has skills like Business Process Improvement, E Commerce, Strategy, Team Leadership, Management, Leadership, Process Improvement, Effective Communication Skills, Complex Problem Solving, It Strategy, Business Strategy, Cross Functional Team Management.

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