Head Of Content
Current
Mar 2024 - Present
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Sneha Dey Email & Phone Number
Head of Content | SolarSquare | Ex -LEAD School | Unacademy | Times Group | ZEE | CNBC-TV18 | National Member - G100: Mission Million
at
SolarSquare Energy
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Current company
Role
Head of Content | SolarSquare | Ex -LEAD School | Unacademy | Times Group | ZEE | CNBC-TV18 | National Member - G100: Mission Million
Location
Mumbai, Maharashtra, India
Company size
Who is Sneha Dey? Overview
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Quick answer
Sneha Dey is listed as Head of Content | SolarSquare | Ex -LEAD School | Unacademy | Times Group | ZEE | CNBC-TV18 | National Member - G100: Mission Million at SolarSquare Energy, a company with 47 employees, based in Mumbai, Maharashtra, India. AeroLeads shows a matched LinkedIn profile for Sneha Dey.
Sneha Dey previously worked as Head of Content at Solarsquare Energy and Lead - Content Marketing + Social Media at Lead School. Sneha Dey holds Post Graduation Diploma, Journalism (New Media), B+ from Asian College Of Journalism.
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SolarSquare Energy
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Profile bio
About Sneha Dey
With 8 years of extensive experience as a full-funnel growth marketer, I specialize in driving compelling campaigns and content-led experiences for consumer brands across diverse industries including Education, Sustainable Energy, FMCG, BFSI, and Auto.In my current role at LEAD Group, India's largest School Ed-Tech brand with over 9,000 schools across 400+ cities in India, I spearhead content marketing and social media charters nationally, driving 27% growth in school acquisitions through the power of organic marketing. By implementing cost-effective intellectual properties and harnessing content buckets like webinars and downloadable resources, I've optimized content distribution across WaTi, emails, organic channels and Meta platforms, resulting in a 268% increase in lead generation. Notably, I led the production of LEAD Original IPs like "Parenting Aaj Kal With Sumeet," which garnered over 800K consolidated views across 10 episodes, with an average CPV of less than 1.5 per episode. Similarly, initiatives like "Humans Of LEAD", #LEADTheWay and "LEAD Spotlight" have resonated deeply with audiences, showcasing the human stories behind our brand and contributing significantly to the growth of our official YouTube channel.In my previous roles, I have had the privilege of working as a director, producer, and brand solution expert for esteemed TV Channels such as ZEE Media, Times Group, and CNBC-TV18. I spearheaded the creation of 360-degree brand campaigns, story-led integrations, on-ground events, and cross-platform innovations. Some award-winning projects in my newsroom tenure include ET Now Leaders of Tomorrow, Times Now India Revival Mission, ZEE Entertainment Bollywoodlife Awards, and Times Now Swacch Bharat campaign with Savlon.Driven by a passion for innovation and data, I thrive in environments where creativity meets strategy, and where every challenge presents an opportunity for growth. I specialize in fostering what I like to call "brand love," facilitating meaningful and impactful connections between brands and their audience.
Listed skills include Newspapers, News Writing, Journalism, Storytelling, and 12 others.
Current workplace
Sneha Dey's current company
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Solarsquare Energy
10 roles
Sneha Dey work experience
A career timeline built from the work history available for this profile.
Lead - Content Marketing + Social Media
Feb 2023 - Mar 2024
Lead - Content Marketing + Design
Jun 2022 - Feb 2023
Associate Creative Director - Branded Content
Brand partnerships and IPs for Times Network's news cluster - Times Now, ET Now, Mirror Now, Times Now Navbharat & ET Now Swadesh
Oct 2020 - Jun 2022
Assistant Manager - Branded Content & Sales Strategy
Analyse client/agency briefs to understand the brand's business objective and strategise content solution with tactical realities; often on a limited budgetIdeate, develop and implement native advertising formats, ranging from story-led integrations to data-driven advertorials, on-the-ground events, recommendation widgets and cross-platform innovations.
Jun 2019 - Oct 2020
Senior Officer - Branded Content & Strategy
Worked with the branded content team of Indiatimes, MensXP and iDiva to create native advertising strategies for clients based on industry-research, brands' ethos, buyer personas and competitorsEnd-to-end brand partnership management; from ideation process through execution, working closely with in-house stakeholders, creative and sales teamsWrote over 50.
Nov 2018 - Jun 2019
Senior Features Writer
Spearheaded by Suchita Salwan and Dhruv Mathur, LBB is India's largest platform to discover and shop independent brands and retailers. In a short period of time, the brand have scaled to amass an audience of over 16 Million users, with over 100,000 businesses listed on their web and app platform. I, along with, my City Head kick-started content operations.
Jul 2017 - Oct 2018
Social Media Producer
Shadowed the Chief Network Producer at CNBC-TV18 and got first-hand experience in handling live broadcast, PCR operations, video production and social media narrativesWorked in close quarters with editorial and research teams to script and produce day-to-day video stories (markets, breaking news, human interest, features, politics) for CNBC-TV18's and.
May 2016 - Jul 2017
Features Intern
Filed lead feature stories- from travel to human interest, food and more. Did extensive on-field reporting and engaged with PR firms on a daily basis to chase feature stories.
Jul 2014 - Feb 2015
Intern
Jun 2013 - Oct 2013
Team & coworkers
Colleagues at SolarSquare Energy
Other employees you can reach at solarsquare.in. View company contacts for 47 employees →
VK
Vaishnavi Kasar
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
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MS
Mohammed Shahrukh
Colleague at Solarsquare Energy
Hyderabad, Telangana, India, India
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SD
Satish Dongare
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
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MT
Muskan Tiwari
Colleague at Solarsquare Energy
Indore, Madhya Pradesh, India, India
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NK
Nirav Kanakhara
Colleague at Solarsquare Energy
Ahmedabad, Gujarat, India, India
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SC
Shubham Chouhan
Colleague at Solarsquare Energy
Bengaluru, Karnataka, India, India
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GS
Ganesh Sasane
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
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CP
Chetan Patil
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
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PM
Pronay Mondal
Colleague at Solarsquare Energy
Diamond Harbour, West Bengal, India, India
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MC
Mayur Chandurkar
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
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Vaishnavi Kasar
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
View →
MS
Mohammed Shahrukh
Colleague at Solarsquare Energy
Hyderabad, Telangana, India, India
View →
SD
Satish Dongare
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
View →
MT
Muskan Tiwari
Colleague at Solarsquare Energy
Indore, Madhya Pradesh, India, India
View →
NK
Nirav Kanakhara
Colleague at Solarsquare Energy
Ahmedabad, Gujarat, India, India
View →
SC
Shubham Chouhan
Colleague at Solarsquare Energy
Bengaluru, Karnataka, India, India
View →
GS
Ganesh Sasane
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
View →
CP
Chetan Patil
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
View →
PM
Pronay Mondal
Colleague at Solarsquare Energy
Diamond Harbour, West Bengal, India, India
View →
MC
Mayur Chandurkar
Colleague at Solarsquare Energy
Pune, Maharashtra, India, India
View →
3 education records
Sneha Dey education
Post Graduation Diploma, Journalism (New Media), B+
Asian College Of Journalism
Bachelor Of Arts (B.A.), Economics, First Class With Distinction 80%
High School Graduation, Commerce, I.C.S.E (90%), I.S.C (89%)
M.P. Birla Foundation H.S. School
FAQ
Frequently asked questions about Sneha Dey
Quick answers generated from the profile data available on this page.
What company does Sneha Dey work for?
Sneha Dey works for SolarSquare Energy.
What is Sneha Dey's role at SolarSquare Energy?
Sneha Dey is listed as Head of Content | SolarSquare | Ex -LEAD School | Unacademy | Times Group | ZEE | CNBC-TV18 | National Member - G100: Mission Million at SolarSquare Energy.
Where is Sneha Dey based?
Sneha Dey is based in Mumbai, Maharashtra, India while working with SolarSquare Energy.
What companies has Sneha Dey worked for?
Sneha Dey has worked for Solarsquare Energy, Lead School, Unacademy, Times Network, and Zee Entertainment Enterprises Limited.
Who are Sneha Dey's colleagues at SolarSquare Energy?
Sneha Dey's colleagues at SolarSquare Energy include Vaishnavi Kasar, Mohammed Shahrukh, Satish Dongare, Muskan Tiwari, and Nirav Kanakhara.
How can I contact Sneha Dey?
You can use AeroLeads to view verified contact signals for Sneha Dey at SolarSquare Energy, including work email, phone, and LinkedIn data when available.
What schools did Sneha Dey attend?
Sneha Dey holds Post Graduation Diploma, Journalism (New Media), B+ from Asian College Of Journalism.
What skills is Sneha Dey known for?
Sneha Dey is listed with skills including Newspapers, News Writing, Journalism, Storytelling, Feature Articles, Online Journalism, Editorial, and Breaking News.
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