Sneha . Email and Phone Number

• Spearheaded the technical integration and launch of Cardless EMI in collaboration with 7 aggregators, adding a Monthly Average Revenue of 50Cr to portfolio• Improvised existing journey by adding unchartered customer segments, categories and policy optimisation to improve Conversion Rate by 33%• Envisioned the product roadmap, wireframes, prototype, mockups for a digitally approved NTB customer journey• Collaborate with stakeholders to create & maintain a product backlog for iPhoenix app; agile based iteration, cross functional planning, UAT & release plans• Coordinated API integration for improving underwriting Approval Rate & TAT by 20% using AI & Data analytics platform• Onboarded Apple & OnePlus under No-Cost EMI scheme, improving Average Loan Value by 25%

• Designed a Trend Score functionality for improving merchant acquisition by 2X for sales team.• Devised out merchant retention program through competition benchmarking for 2000+ merchants across platforms.• Achieved sales recovery by 11% through an outlined leads generation process.

Project Title: In depth understanding of Kids Market & Consumer Buying Behaviour, build a Merchandise Grid to support age-wise buying strategy• Conceptualised an in-store customer engagement activity - “ VACAY VIBE ” for Allen Solly Kids.• Achieved Like-to-like sales growth of ~36% by product bundling, and visual merchandising.• Improved order basket size by ~50% through data analytics (Market Basket Assortment Analysis).

• Administered critical incidents response handling and management• Mapped business requirements and collaborated with cross- functional teams across geographies to build agile security system for the client • Delivered real-time operation support on imperative security issues with huge business impact• Centralised and integrated reports about daily outstanding tasks applied on key business insights for clientTools Used: LogRhythm, QRadar, Palo Alto Network Firewall