Result oriented marketing professional with more than 10 years of work experience in Digital Marketing, ATL, BTL, Brand Building, Event Management and Product Marketing across various industriesChampioning marketing, branding and advertising strategy for Digital media spaces aiming YoY increased growth , ROI and eventually revenueHave lead a team of creative professionals contributing to the growth of brand and product visibility. As well as worked as an individual contributor with the media and creative agencies to maximize the marketing spends and ROILeveraging new technological advancements like programmatic advertising, look-a-like profiling for lead generation and influencer activities, brand lift surveys for awarenessWorked in sync with product and sales teams to enhance customer journey both online and offline An effective communicator with excellent relationship building & interpersonal skills, problem-solving abilities and possessing a flexible & detail oriented attitudeExperienced in working with the diverse teams and marketing agencies to get the projects delivered on time with zero defect and up to the desired requirementsCore Competencies include (but not restricted to):Branding and Marketing StrategiesDigital and Social Communication (Facebook, LinkedIn, Twitter, YouTube, Google Play, Instagram, Quora, Glassdoor)Agency Management (Creative, Media, ORM, Listening)Corporate Website revamp / Microsites and SEO / SEMMedia Buy (Digital)Customer Journey (Digital)Product positioning and Sales supportCo-Branded CampaignsContent Marketing and promotionsBusiness Analytics and PlanningCustomer Acquisition & Retention StrategiesBrand and Product Films – Conceptualization and scriptingDisplay and Affiliate Marketing