Snehashish Saha

Snehashish Saha Email and Phone Number

Product Strategy | Growth & Adoption
Snehashish Saha's Location
Greater Bengaluru Area, India, India
About Snehashish Saha

Marketing Leader for IT product avenues mapping various growth verticals.Experienced in IT Sales, Marketing, Partnership and Product development functions. Hands on experience into content building for ICP - product messaging, retargeting campaigns/Lead lifecycle, Analyst value proposition, Integrated marketing channels(long,short,infobip) and Industry agnostic thought leadership narratives.Proficient in developing Annual plans for Ads and Paid campaigns, short form content (email, Linkedin, 1:1 outreach) touchpoints viz CXOs, ABM, SEO and automation workflows. Deployment of Content chains for organic traffic and MoFu-BoFu cohort engagement - Mapping 100k USD pipeline QoQ Efficient in orchestration of Go to market attributes and Lead nurturing workflows via CDP & CRM handoffs,Website UI/UX wireframes tactically deployed industry wise and Differentiator enablement cross team.

Snehashish Saha's Current Company Details

Product Strategy | Growth & Adoption
Snehashish Saha Work Experience Details
  • Webengage
    Senior Product Marketing Manager
    Webengage Aug 2022 - Mar 2024
    Mumbai, Maharashtra, In
    Leading the Product marketing segments for analyst relations, Enterprise GTMs, Adoption features messaging & ecosystem positioning and enablement of differentiator value propositions
  • The Scalers | We'Re Hiring! 🚀
    Senior Field Marketing
    The Scalers | We'Re Hiring! 🚀 Mar 2022 - Jul 2022
    Bengaluru, Karnataka, In
    Lead Marketing Campaigns for UK & IRL, AUS & NZ and US markets
  • Oracle
    Marketing Head Aci India
    Oracle Sep 2019 - Mar 2022
    Austin, Texas, Us
    Marketing Business Partner for Oracle India - Alliances, Channels and ISVs orgBuild Marketing strategies for Solutions Go-to-Market targets by leveraging the partner ecosystem. Supplement marketing initiatives with programs for enablement, market development and analyst outreach.• Enhanced the Go-to market rates for Cloud adoption & migration programs – SaaS workloads• Improved License and Consumption business over 30% and extended resell eligibility - VAR/VADs• Provisioned Annual SaaS ARR of $200M+• Provisioned PaaS- Cloud platform & Infrastructure pipeline of $500M+• Targeted VARs/VADs - Resell accounts to captured Opps-Wins of $150M+
  • Campion Software
    Marketing Consultant
    Campion Software Apr 2018 - Dec 2018
    Bengaluru, Karnataka, In
    Own the annual marketing agenda & budget.Multi pillar campaigns for pipeline ROIs and GTM actions for clientele community.Addressed Ecom, D2C, B2C and B2B target audience.• Improved lifecycle ARR estimate of the install base up to $10M• Rebranded from IT solutions to business solutions introducing marketing services• Expanded service coverage across NA and MEA from epicenter South Asia
  • Digitaminds Private Limited
    Marketing And Sales Executive
    Digitaminds Private Limited May 2016 - Mar 2018
    Ent tasked in a multi-faceted role of Sales target for service accounts and product marketing for channels expansion. Build pilot programs for inbound marketing and partner ecosystem.• Achieved product signups worth $1M YoY
  • Infosys
    Software Engineer Intern
    Infosys Jan 2016 - Nov 2016
    Bangalore, Karnataka, In
    SDE - Python - Java Projects - SDLC modules & Live deployment - Pro bono client

Snehashish Saha Skills

Leadership Marketing Management Strategic Finance Business Transformation Key Account Development Channel Sales E Commerce Optimization Strategic Planning For Growth Account Management Media Relations Microsoft Powerpoint Software As A Service Sales Operations Market Research Content Marketing Analytic Problem Solving Team Management Team Leadership B2b Marketing Strategic Planning Strategy Web Content Writing Creative Writing Sales Management C (Programming Language Digital Copyright Microsoft Office Java Seo Copywriting Microsoft Word Sales Effectiveness Marketing Integrated Marketing Communications Planning Salesforce Sales Cloud Product Management Go To Market Strategy Social Media Marketing Market Analysis Multi Channel Marketing Email Marketing Strategic Thinking Brand Strategy Business Strategy Management Teamwork Marketing Strategy Brand Management Pre Sales Growth Hacking Growth Marketing

Snehashish Saha Education Details

  • N M A M Institute Of Technology, Nitte
    N M A M Institute Of Technology, Nitte
    Electronics And Communications Engineering
  • Visvesvaraya Technological University
    Visvesvaraya Technological University
    Electronics And Communication Engineer
  • Kendriya Vidyalaya
    Kendriya Vidyalaya
    Mathematics And Computer Science

Frequently Asked Questions about Snehashish Saha

What is Snehashish Saha's role at the current company?

Snehashish Saha's current role is Product Strategy | Growth & Adoption.

What schools did Snehashish Saha attend?

Snehashish Saha attended N M A M Institute Of Technology, Nitte, Visvesvaraya Technological University, Kendriya Vidyalaya.

What skills is Snehashish Saha known for?

Snehashish Saha has skills like Leadership, Marketing Management, Strategic Finance, Business Transformation, Key Account Development, Channel Sales, E Commerce Optimization, Strategic Planning For Growth, Account Management, Media Relations, Microsoft Powerpoint, Software As A Service.

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