Marketing communications for the company's publications and events.

Responsible for marketing communications for ezyhealth.com, including above-line advertising (TV, print, internet), events marketing, direct mail marketing, and public relations. Responsible for all marketing functions leading up to the company's IPO.

Responsible for marketing functions for FedEx in Singapore. This includes managing the above-line advertising (TV, print, radio, bus) and below-line advertising (direct mail, customer loyalty programme), and working closely with the Public Relations officer in running key media events (press conferences, product launch etc).