“Passion is energy. Feel the power that comes from focusing on what excites you.” ~ Oprah WinfreyAs a Digital Marketing Officer at XM, I design and execute Mediabuy, Bing and Apple Search Ads campaigns, support the Digital Data Analysis department, and perform various operational and ad-hoc tasks. With over two years of experience in digital marketing, I have developed a strong set of skills and competencies that enable me to deliver effective and data-driven marketing solutions for an established and reputable brand.Some of my key achievements include conducting market research and competitor analysis, implementing, reporting and optimising marketing campaigns and delivering actionable insights and best practices.I am a highly motivated person and an adaptable individual with effective design, creativity, project and time management skills and enhanced team-working skills through working within multicultural environments. Able to take the initiative, lead by example, fulfil responsibilities and exceed any expectations, I always represent my organization with passion and integrity.Specialities: Digital campaign creation and management |Performance analytics and ROI reporting | Market research and competitors analysis | Marketing strategy and planning | Social media, content and email marketing | Brand design, positioning, growth and social engagement | SEO optimisation | UX analysis and reporting | Google Analytics and Google Ads | UTM parameters creationMarketing & Performance Tools: Google analytics | Bing Advertising Platform & Editor | Apple Search Ads | Splitmetrics | Luna | SAP | WordPress | HubSpot | Hootsuite | Mailchimp | Canva
Listed skills include Autocad, Microsoft Office, Project Planning, Civil Engineering, and 46 others.