Co-Founder & Ceo
CurrentAs CEO and co-founder of SNOOZ, I led the company’s rapid growth from launch to profitability, overseeing all core functions, from merchandising and sourcing to marketing and inventory planning. I focused on scaling revenue through streamlined, collaborative processes and strategic go-to-market initiatives.With full P&L responsibility, I expanded SNOOZ’s customer base through high-impact performance marketing across paid social and search, driving substantial annual growth and creating a loyal following of hundreds of thousands. By optimizing resources and implementing targeted marketing strategies, I helped build a trusted, premium brand that customers love.