Ensured the sales transfer of advertising surfaces from the model "payment for placement" to the model "payment for contact", for this:- ensured the choice of technology and contractor for the collection of primary data in order to calculate mediametry;- ensured the integration of the contractor into the company's new products.For a technical solution used in new products, developed and filed an application for an invention: an application for a method and system.

FORCECUBE is a location-based mobile marketing platform that allows to deliver personalized marketing messages and campaigns to customers’ smartphones at the right time and at the right place. It collects mobile users' data and provides insights about their offline behavior.• The author of patent application #2016151478, "METHOD AND SYSTEM OF CONFIRMATION OF THE FACT OF PURCHASE":http://www1.fips.ru/fips_servl/fips_servlet?DB=RUPAT&DocNumber=2016151478&TypeFile=html

TAG-IT is a Bluetooth tracker that keeps you connected to the people and other objects important to you, anywhere.• The author of patent for the computer program #2013615923:http://www1.fips.ru/fips_servl/fips_servlet?DB=EVM&DocNumber=2013615923&TypeFile=html

TRAFFIC-TELLER is a platform for customer experience management (CEM) for shopping malls.Platform uses WiFi and Bluetooth scanning, as well as BLE beacons in order to:- identify purpose of consumer’s visit;- build face-to-face communication with consumer, by PUSH-notifications and SMS (including legacy phones via OBEX protocol);- measure time spent in the store; - measure people traffic; - measure frequency of consumer’s purchases; - obtain matrix of routes.The author of patents: • #2409845, 80973 "System of estimating the number of people present in a given territory, speed and direction of movement":http://www1.fips.ru/fips_servl/fips_servlet?DB=RUPAT&DocNumber=2409845&TypeFile=html• #2420807 "Method of estimating the number of people present in a given territory, speed and direction of movement":http://www1.fips.ru/fips_servl/fips_servlet?DB=RUPAT&DocNumber=2420807&TypeFile=html

AD-MON is a service for the automated evaluation of the operability and quality of the advertising surface for OOH operators.The service reduces client's operating costs by automating the company's monitoring service.• The author of patent #67748 "Telematic system of visual and hardware monitoring":http://www1.fips.ru/fips_servl/fips_servlet?DB=RUPM&DocNumber=67748&TypeFile=html