Sobana Baskaran Email & Phone Number

Canada

• Led the Rank and Match process, collaborating with cross-functional teams and employers to secure work placements for twenty-seven students• Collaborated with the Administration team to enhance operational efficiency by refining processes for data entry, document preparation, scheduling, and other tasks• Supported in the implementation of vMock, an AI resume critique software for students

• Led the planning and execution of practice interviews for 430 AYCE students, ensuring all logistical aspects were handled efficiently, from scheduling to venue management• Acted as the primary liaison for students, employers, and staff, to facilitate effective communication and foster collaboration throughout the event cycle• Demonstrated on-the-spot support and problem-solving skills throughout the duration of the event, maintaining a positive and professional experience for all involved parties

• Guided a group of senior students to orchestrate a Resume Blitz, a pivotal workshop to enhance career readiness for students enrolled in the co-op course• Introduced effective and cost-efficient virtual discussion tools for students which saved course staff’s time to conduct independent research

• Initiated a new Instagram marketing strategy; reaching 390 followers within a month and an event participation rate increase of up to 60% compared to the previous year• Researched and connected with multiple departments and Management clubs to promote the event resulting in increased satisfaction from student attendees• Communicated daily with student attendees by informing of event details and answering concerns, resulting in personalized appreciation by senior staff members of the committee

• Developed and designed organic posts to enhance the brand’s visibility and engagement across social media platforms, which led to an 8% increase in followers over 3 months• Created data visualizations based on established investor records using Pivot Tables inExcel to present potential target groups for senior management to improve conversions• Analyzed company’s CRM investor records using VLOOKUP to find and presentdiscrepancies to senior management to create accurate monthly sales reports

• Created and presented a comprehensive strategic business plan for RBCI contributing to the team’s success of placing third within the Simulation category at DECA U Ontario• Worked in a fast-paced environment to provide detailed responses for new case material allowing to establish networks with RBCI executives• Participated in training sessions and mock case competitions to become able to represent University of Toronto Scarborough at the DECA U Ontario stage

Bachelor Of Business Administration - Bba, Strategic Management (Co-Op)

Activities and Societies: DECA (Case Competitor), MESA (Volunteer), UTSC The Shoebox Project for Women (Director of Communications), 2021.

Ontario Secondary School Diploma

Activities and Societies: Markville's Ambassadors Club (Co President), DECA (Member), Young Activist Club (Member)