Sonny Chen is a Marketing Communications Manager at W&H Group. They is proficient in English.
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Marketing Communications ManagerW&H Group -
Marketing Communications ManagerW&H Group Dec 2020 - PresentShanghai, China -
Marketing Communications ManagerStryker Jul 2015 - Jul 2020ShanghaiDevelop annual marketing communication plan, implement all marketing programs and manage the results measurement to enhance company brand awareness and marketing promotion.Provide professional marketing communications support aligned with company marketing strategy and annual marketing plans to all BUs to enable the sustainable marketing share and growth in the industry.Responsible for all marketing programs management, including all advertisements, promotion, videos, national… Show more Develop annual marketing communication plan, implement all marketing programs and manage the results measurement to enhance company brand awareness and marketing promotion.Provide professional marketing communications support aligned with company marketing strategy and annual marketing plans to all BUs to enable the sustainable marketing share and growth in the industry.Responsible for all marketing programs management, including all advertisements, promotion, videos, national and provincial conferences, trade shows, to arrange events from the creation, implementation to overall management.Marketing budget monitoring, monthly tracking and quarterly phasing, to ensure all marketing activities fulfilled within reasonable budget of total approved year budget and meet the financial requirements.Marketing product campaign management from preparation to final implementation as per the campaign needs of all marketing BUs.Digital marketing communications management, including social media WeChat platform, website, product promotion e-Models and APPs with 3D dimensional demonstration display; and online marketing promotion activities and seminars, to improve external customers engagement and brand awareness.Working with US corporate marketing communications team, as the only contact window, to enable the brand alignment and management. Lead the branding update project, developed the brand communication guidelines to enhance company image internally and externally. Well managing the 3rd party vendors, especially the professional orthopedic platforms, to deliver timely marketing programs to fulfill the marketing communication demands. Show less -
Assistant To General ManagerStryker Nov 2012 - Jun 2015Shanghai And ChangzhouManaging the CEO’s calendar and schedule appointments with internal and external stakeholders, acting as a liaison to the CEO.Compiling metrics or dashboards to be used by the CEO, such as sales business dashboard and reviews, and follow-up on the related action plans and the feedback.Drafting CEO’s presentations to be presented at all kinds of internal and external occasions.Maintaining confidentiality when presented with sensitive or confidential information… Show more Managing the CEO’s calendar and schedule appointments with internal and external stakeholders, acting as a liaison to the CEO.Compiling metrics or dashboards to be used by the CEO, such as sales business dashboard and reviews, and follow-up on the related action plans and the feedback.Drafting CEO’s presentations to be presented at all kinds of internal and external occasions.Maintaining confidentiality when presented with sensitive or confidential information, particularly relating to ventures, finances, or employees.Corporate communication and branding management.Responsible for company-level activities, directing company annual party, annual dealer party.Managing projects independently as needed with oversight by the CEO. Show less -
Assistant To General ManagerVermeiren Jan 2008 - Oct 2012Suzhou, Jiangsu, ChinaResponsible for all assistance work for an American GM.Managing GM’s schedule and all appointments.Responsible for GM’s meeting with customers and suppliers visit.Responsible for conference arrangement, interpretation and meeting record analysis.Coordinating the communication between foreign engineers and Chinese technicians.
Sonny Chen Education Details
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English
Frequently Asked Questions about Sonny Chen
What company does Sonny Chen work for?
Sonny Chen works for W&h Group
What is Sonny Chen's role at the current company?
Sonny Chen's current role is Marketing Communications Manager.
What schools did Sonny Chen attend?
Sonny Chen attended Henan Polytechnic University.
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Sonny Chen (陈晴)
Huangpu District2hotmail.com, tiktok.com -
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