Sofia Hassan Email & Phone Number

Dc, Washington,, Us

Overseen the development of the all female start up creative intelligence agency that specializes in branding and campaigning through Arts & Music.• Designed the brand identity, official logo, and website for The Hierarchy, LLC.• Responsible for budgeting and managing all web creations and graphic designs for select clientele.• Serve as a creative guide for promotional materials with award-winning musicians and producers, identifying and booking emerging talent for web series generating more than 100,000 views to date.• Collaborate with the creative team on curating and managing events around the country such as the Fader Fort at SXSW, Art Basel, and a local Art Exhibition & Installation at Smithsonian's Hirshhorn Museum.

Washington, District Of Columbia, Us

Create project plans, design concepts, and branding strategies while managing project risks and issues in order to attract potential customers and retain existing ones. • Evaluate brand, industry, and consumer information resources to propose innovative storylines for digital content and develop unique campaigns to promote brand engagement.• Demonstrate expertise in developing and executing product marketing strategies and go-to-market plans, including conducting market research, identifying target audiences, creating compelling value propositions, and crafting effective messaging.• Track, report, and analyze web traffic and conversion trends by developing strategies to correct SEO underperformance.• Increased brand visibility of lifestyle clients by 25% by creating brand positioning strategies.

Generate reports for tracking patient caseload including staffing, scheduling, payroll, compliance, and overall patient satisfaction.• Conduct research on data issues, healthcare literature and requirements, technical solutions, and analytic approaches.• Provide analysis of trends and forecasts and recommend actions for optimization.• Assisted in the development of a new software system, created a comprehensive requirements document including user stories, use cases, and acceptance criteria.• Coordinate services with both in-network and out-of-network providers to ensure requested services are provided. • Analyzed customer support ticket data to identify recurring issues and medical claims and propose a process improvement plan to reduce customer complaints, using SQL Server, PL/SQL, Nobel Direct, and MS Excel.

Armonk, New York, Ny, Us

Managed on-boarding/ off-boarding processing for 60+ IBMer and contractors, to include initiating DoD clearances, overseeing badging processes, and troubleshooting issues with IBM, contracting companies, and Pentagon security officers.• Completed 150+ hours of training including IBM's "Consulting by Degrees" training and leadership development program, Apple and IBM Experts 2.1 Workshop, Agile for Early Professional Hire Workshop, and IBM Design Thinking.• Conducted interviews to Apple + IBM stakeholders and developed a web and tablet-based support tool to bridge the communication gap between the two companies.• Automated and analyzed Daily and Weekly Customer Survey Reports, Promotional Incentive, and Release Training Reports utilizing SAS (Statistical Analysis System). • Compiled and tracked input for Monthly Status Reports on the project schedule and completed travel expenses for Senior Management across independent agencies of the U.S. Government.• Participated in weekly Tiger Team calls, tracked quarter deals, updated sales pipeline status reports, and gathered content for Apps to be uploaded into IBM's #Mobilize. • Gathered research and compiled briefings for MEW (Mobile Experience Workshops) and organized survey questions for Mobile MicroJam.• Delivered and supported App demos including the development of materials and trained sellers on demo approach.