Sofia Bertolino Email & Phone Number

Roma, Lazio, Italia

• Brand Platform: definition of comprehensive Brand Identity guidelines, including Visual Identity, Signatures, Product Expertise, Icons’ Identity and Styling.• Corporate & Special Packaging: design, materials R&D, and production aligned with LVMH Life360 standards across Jewelry, Watches, Accessories, E-commerce, Eyewear, and Parfums categories.• Bvlgari Hotels & Resorts Visual Strategy: defined and executed visual identity and collaterals for nine properties and upcoming openings.• Brand Event Framework: creative development for the High Jewelry event, including visual identity, invitations, gala dinner collaterals, and exclusive client gifts packaging (design, production, go-live).• Bvlgari Parfums Synergy: uphold branding standards, shaping visual codes and signatures for retail implementation and new media digital content.• The Art of Gifting Experience: development of the in-store gifting ritual and selling ceremony along with Retail Excellence and VM.

Milano, Lombardia, Italia

• Development of creative projects guidelines (windows, pop-ins, pop-ups).• Support in creative projects planning and production (technical layouts check, production quality check, following installations and managing End of Life).• Communication of HQ guidelines to Regions and vendors.• Development of marketing presentations, constant update of the calendars and organization of project approval meetings with CEO.

Milano, Lombardia, Italia

• On-site support during the I-DAYS and Milano Summer Festival: management of sponsor activities, entertainment and relations with the public.• Support during corporate conventions; handling guests, checking flow of people, reporting event status.

Palermo, Sicilia, Italia

• Assistance to a team of graphic designers with creative advertising and communication business projects.• Design of corporate image, small format publishing, advertising signs, graphic design for vehicle's wrappings and sportswear.• Refinement of both technical (Adobe® suit) and professional skills (time management, customer care).

Master'S Degree, Brand And Product Management, 110L/110

Master'S Degree, Brand And Product Management

Inter-University Consortium (Politecnico di Milano, Università Bocconi, Università Cattolica) for higher education in Fashion. • Relevant.

Bachelor Of Arts - Ba, Industrial Design, 110L/110

• Final exam: “Semiotics of Fashion: the meaning of clothing through fashion publishing”

High School Diploma

• Assistant to production of the theatre lab and member of the film club.