Sofia Bertolino Email & Phone Number

Roma, Lazio, Italia

• Brand Platform: definition of comprehensive Brand Identity guidelines, including Visual Identity, Signatures, Product Expertise, Icons’ Identity and Styling.
• Corporate & Special Packaging: design, materials R&D, and production aligned with LVMH Life360 standards across Jewelry, Watches, Accessories, E-commerce, Eyewear, and Parfums categories.
• Bvlgari Hotels & Resorts Visual Strategy: defined and executed visual identity and collaterals for nine properties and upcoming openings.
• Brand Event Framework: creative development for the High Jewelry event, including visual identity, invitations, gala dinner collaterals, and exclusive client gifts packaging (design, production, go-live).
• Bvlgari Parfums Synergy: uphold branding standards, shaping visual codes and signatures for retail implementation and new media digital content.
• The Art of Gifting Experience: development of the in-store gifting ritual and selling ceremony along with Retail Excellence and VM.

Milano, Lombardia, Italia

• Development of creative projects guidelines (windows, pop-ins, pop-ups).
• Support in creative projects planning and production (technical layouts check, production quality check, following installations and managing End of Life).
• Communication of HQ guidelines to Regions and vendors.
• Development of marketing presentations, constant update of the calendars and organization of project approval meetings with CEO.

Milano, Lombardia, Italia

• On-site support during the I-DAYS and Milano Summer Festival: management of sponsor activities, entertainment and relations with the public.
• Support during corporate conventions; handling guests, checking flow of people, reporting event status.

Palermo, Sicilia, Italia

• Assistance to a team of graphic designers with creative advertising and communication business projects.
• Design of corporate image, small format publishing, advertising signs, graphic design for vehicle's wrappings and sportswear.
• Refinement of both technical (Adobe® suit) and professional skills (time management, customer care).

Master'S Degree, Brand And Product Management, 110L/110

Master'S Degree, Brand And Product Management

Inter-University Consortium (Politecnico di Milano, Università Bocconi, Università Cattolica) for higher education in Fashion. • Relevant.

Bachelor Of Arts - Ba, Industrial Design, 110L/110

• Final exam: “Semiotics of Fashion: the meaning of clothing through fashion publishing”

High School Diploma

• Assistant to production of the theatre lab and member of the film club.