Bomba started with the Betty Bag. I wanted to create a bag that we could carry comfortably for a weekend in Betty's Bay or that we could take around our Cape Town adventures. One bag fits it all . Seven years on, our team produces bags to supply our Watershed store, online store and supplier hotels, lodges and shops throughout the African continent. We stand for durability and style. I’m an Argentinean that fell in love with a Capetownian as well as South Africa, and moved here to start a new adventure and a family.