Senior Product Marketing Manager, LTE and Small Cells, 2009 - 2015Created and executed LTE and Small Cells marketing plans and campaigns based on market landscape, competitive analysis and Alcatel-Lucent differentiators. Conducted primary market research and developed collaterals, tools and communications to promote LTE and Small Cells. Delivered sales training and customer workshops as well as supported trade shows and regional wireless teams to grow the business.Senior Product Marketing Manager, Mobile NGN, 2004 - 2009Led a team of 2 in developing Mobile NGN marketing plan, product and solution collaterals, white papers, competitive analysis, training materials and communications. Participated in product and solution life cycle management and launch process. Delivered sales training, supported tradeshows and provided regional support to grow the business, including advanced tendering for RFI/RFP/RFQs.

Designed and implemented a new scalable professional services business for the deployment of NLC’s VDSL integrated voice, data, and video solution. Performed market & competitive analysis, professional services definition, financial analysis, and organizational design. Spearheaded the establishment of business practices, processes and tools.

Senior Program Manager, e-mobility HLR/AC, 2000 - 2001 Managed a new COTS HW/SW product development and market launch program for an IP-based GSM/UMTS HLR/AC capable of supporting 10 million voice and data active subscribers. Organized and led a cross-functional, global team of over 200. Managed product definition, development, pricing, market launch, order fulfillment, and manufacturing to meet P&L goals and time to market objectives.Senior Marketing Manager, Wireless Strategic Marketing,1998 – 2000 Developed Wireless business unit strategies based on market & technology trends, competitive landscape, and core competencies to set and meet revenue and profitability targets. Conducted market research, competitive analysis, market segmentation, and market sizing.Senior Product Manager, Wireless (TDMA/CDMA) International Programs &Connectivity, 1996 – 1998Product managed mobile switching (DMS-MTX) signaling, tones, translations & routing, international roaming and international custom market features. Led a team of 4 in new product development, product lifecycle management, R&D budget formulation & management, issues resolution, sales support, and new business development activities. Product Manager, Asia Pacific and EMEA Wireless International Program, 1994 – 1996Managed DMS-MTX signaling, tones, and market specific product development and launch activities to grow TDMA business in region. Developed product requirements, business cases, and roadmaps. Supported regional sales efforts as product subject matter expert. Senior Systems Engineer, Caribbean and Latin America Wireless Markets, 1992 – 1994Supported Sales and Marketing as DMS-MTX and signaling subject matter expert in the effort to win new wireless markets in Latin America. Identified required international product enhancements and championed their timely development. Coordinated and executed field trials.