Sofia Juma Email & Phone Number

Los Angeles, California, United States

Develop and execute the overall creative direction of the brand, ensuring that the design concept is consistent with the brand's core values ​​and image. Conduct market research and trend analysis on an ongoing basis to guide brand innovation and design direction. Lead the design team and guide product development from concept creation to finished product.

London Area, United Kingdom

During my five years as design director at Alexander McQueen, I was fully responsible for the design direction of the brand's ready-to-wear and accessories series, ensuring that each season's works could continue the brand's rebellious and elegant style. The design team I led has won high praise at international fashion weeks many times, and many series.

London Area, United Kingdom

While working at Stella McCartney, I served as a senior designer, primarily responsible for the design and development of the brand's ready-to-wear collections. I lead the team in creative design, from sketching to finished product production, to ensure that every product embodies the brand's environmental concept. I also led the brand’s collaboration with.

London Area, United Kingdom

Working at Burberry exposed me to cutting-edge design and operations in the luxury fashion world. I was involved in the development of women's collections, especially the trench coats and outerwear. I made sure the collections met the brand's high standards each season by researching the latest fashion trends and working with fabric suppliers. I also.

Bachelor'S Degree, Fashion Design

While studying at Central Saint Martins, I participated in several on-campus design competitions and won some awards. In my junior year, I.

Master Of Business Administration - Mba, Luxury Goods Management

While studying for an MBA at London Business School, I focused on luxury goods management and brand strategy, and took in-depth courses in.