A one-woman studio helping brands, creators, and companies elevate their design and define their visual style. Offerings include: branding, art direction, custom illustration, package design, invitations, and web design. Provide ongoing graphic design support for small businesses, covering content creation for email, social, web, and merch. Clients range in the categories of food, education, tech, home, and beauty. Whether you need a one-off illustration or hands-on design skills for a longer term project, please feel free to reach out!www.skdesignny.com

GMG houses a portfolio of media brands, with the flagship brands being PureWow, a women’s lifestyle digital publisher. I manage a team of designers, illustrators, product designers, and motion graphic artists, who together are responsible for creating all visual assets for GMG's multiple media brands. I conceptualize and prototype custom web experiences for sponsored campaigns, with clients including P&G, Walmart, Diageo, and Kraft Heinz. I oversee branding, visual systems, and asset creation for new GMG websites, podcasts, and YouTube shows. I concentrate on social media and how to best design for the changing media landscape. On a daily basis, I am creating on-brand imagery, illustrations, and infographics for editorial content.

I oversee a design team that focuses on GMG's social media channels, videos, and branded partnership programs. I direct junior designers and motion graphic designers, while also working on larger branding campaigns within GMG. I conceptualize and execute motion graphic packages for video franchises, as well as create marketing and social materials for all of the media brands.

Create on-brand visual assets for all platforms of PureWow, a women’s lifestyle digital publisher. Concentrate on Social Media and how to best design for the changing media landscape. Oversee Junior Designers in the creation of assets for Social platforms. Conceptualize and execute Motion Graphic assets for editorial and sales use. Oversee concept, branding, and asset creation for the PureWow offshoot, Blink Beauty. Create on-brand imagery, illustrations, infographics, as well as brand and create guidelines for new publishing initiatives.

Responsible for designing and creating various print materials for a high-end, stationery design studio. Projects range from branding and logo development, to holiday cards, to elaborate wedding invitation suites. Experienced in working with unusual materials and print processes. Work with numerous non-profit organizations to brand and design invitations and collateral print components for large events. Create custom illustrations.

Designed book covers and interiors for the Random House Children’s Books imprint. Worked directly with Nickelodeon for licensed books. Coordinated with independent illustrators.

Design apparel graphics and prints for clothing lines within Kmart and Sears. Collect inspiration and create mood boards for coming seasons. Created and constructed a “Technique Library,” an inhouse resource organizing all possible garment appliqués and fabrics. Illustrated various characters and prints to be used in future apparel graphics.